5 Questions to Ask Before Hiring an SEO Company

When it comes to SEO (search engine optimisation), it is all about doing things in a consistent and particular manner that net you the biggest results. If you were to try and employ a black hat technique to try and game the system, you might see immediate results, but the search engines will discover how you employed those techniques and will drop you in the rankings like a stone. Then all that work you did on your website was for nothing because you will basically be invisible.

The world of SEO can be challenging and if done incorrectly, could hurt the ranking of your website. Don't go at this alone, here are 5 questions you should ask before you hire an SEO firm.

1. Why Do You Need to Find New Keywords for My Website?

It is extremely important to find the right long tail keywords that are relevant to your niche. If you are using the same search terms as everyone else, you will never rise to the top of the page rankings. The best SEO company will begin by searching for longer search terms that have a good amount of organic searches each month with very little competition.

2. How Many Keywords are You Looking For?

Your website content may be surrounding one long tail keyword, but the SEO experts will find several variations of that search term and incorporate them into your content. They will go into the admin of that page and make certain the meta title, meta description, and meta keywords are all in sync. This is how the search engines will better index and rank your pages so organic traffic can find you more easily.

3. How Can You Keep My Website Near the Tops of the Ranking?

The best SEO team will take the time to add one piece of relevant content to your website daily. The search engines don't scan stale websites, they like to see action and movement. When you control how much content you are adding each day, you control how often the search engines come by and re-index pages and scan pages they may have missed the first time they crawled those pages.

4. What Techniques Will You Utilize for Increasing Traffic?

Social media marketing is exploding in popularity right now, and your SEO team will capitalize on it by doing simple things on your website to encourage traffic to spread the word about your business. They will start by placing social buttons on all your content. They want to make it as easy as possible for a person to read something and click a button to share it.

5. Can I See Some of Your Prior Work?

The best SEO company will have no trouble showing off all their past success to you. While checking out their work, do a search for the company you are considering, their own website should rank very high for keywords in their own niche.

Now you know the questions you need to ask the website SEO Darwin company. Let them begin to work their magic with actions daily on your website that start gaining you traction in the search engines.

Robert Keith is a professional writer with a passion for outdoors, home improvement and personal development