Big Benefits in Small Packaging for Cosmetics

In the Indian market today, sachets for cosmetics and personal care products are here to stay! Sachets are hugely popular for their portability, ease of use and affordability. Flexible sachets are commonly used for hair products, conditioners, colourants, facial moisturisers, toothpaste and liquid soap with Sunsilk, Clinic Plus and Head & Shoulders referred to as popular trends.

While consumers associate the ‘sachet’ revolution with Hindustan Unilever brands, the trend was apparently initiated by Dr. C.K. Rajkumar who started marketing shampoo sachets under the brand name ‘Velvette’ from his shampoo manufacturing plant in Cuddalore, Tamil Nadu in 1979.

It was an experiment destined to be a game changer for the shampoo and cosmetics industry in India. Now, consumers in rural areas could afford shampoos. The retailing channel also changed as sachets moved from chemist stores to just about anywhere – even roadside paan-beedi hawkers stocked these affordable, single-use sachets!

Today, 10 ml flexible pouches account for a majority of shampoo sales with demand for small sizes driven mainly by price-consciousness, especially in rural and semi builtup areas. Almost every FMCG product from shampoo to facial creams, toothpaste, liquid soap, fragrances & more –are available in small sachets.

Nichrome offers a wide range of automatic filling machines that offer the best packaging solutions for an assorted range of cosmetic products. As one of India’s leading Packaging machine manufacturers with indepth understanding of diverse industries, Nichrome innovates and customizes their machines to suit individual needs.

The shampoo & cosmetic packaging solutions adhere to providing eco-friendly and contaminant free packaging. Shampoo filling machines like the Vertical Form Fill Seal Multilane series provide a wide range of high quality packaging formats like pouches, strips, tubes, and sachets for different products such as Body Wash, Cream Rinse, Liquid Soap, Shampoo, Conditioner, Toothpaste, Gel, Lotions, Make Up Remover, Fragrances, Iodine, Towelettes and Wet Tissues, etc.

High speed and flexible, the VFFS Multilane technology gives versatile packaging with user friendly interface making it easy to control temperature required for best sealing quality. Nichrome’s PLC controlled machine PV -215 accommodates additional features at any stage. Its wrinkle free sealing quality is equipped with adjustable vertical sealers easily adaptable to package width changes. Fillers include Positive Displacement Pump, Gravity Filler, Auger Filler and Volumetric Cup Filler besides Customized Filler for special products.

The RV -165 is a PLC-based sachet packaging machine with dual Axis Servo Driven rotary heat sealing dyes. Its simple panel mounted adjustment can accommodate pouch of any length.

Nichrome also offers HFFS sachet packing machines with new generation linear Spanish Technology with pouch aesthetics. These are PLC-based touch screen machines of compact and versatile design which offers both single and perforated chain of pouches. They are equipped with well designed duplex modules for higher outputs.

So if you’re looking to sell cosmetics, personal care or even food products in convenient sachets, Nichrome is the company to call. For more details, www.nichrome.com

Nichrome is one of India’s Leading automatic Packaging Machines Manufacturers, offering a wide range of food and non food Packaging Machines