How to Find a Reputable SEO Firm to Work With

If you’re reading this, you understand that SEO is pivotal to the direction in which your law firm is headed, and now you want to know how to hire a reputable SEO company. Congratulations! You’re one step ahead of the rest! Not all SEO services are created equal, and while many companies claim to get results, they really only succeed in getting clients booted from thesearch engines. Poorly implemented SEO techniques such as purchasing links, keyword stuffing and trading links are highly frowned upon by the search engines, and any websites that use themare eventually removed them from Google’s index. Don’t let this happen to you. 180fusion provides effective and legal SEO for law firms, which you, as a lawyer, can appreciate.

3 Tips for Vetting SEO Firms

A firm may have a beautiful website and numerous employees, but that does not mean they offer stellar SEO services. To find the firm that is best for you, use the following advice:

Decide What You Need

Some SEO firms specialize in content creation and keyword strategy, while others specialize in link building and network linking. Some specialize in all services SEO. Determine what you need, and then speak with several firm execs about how they can help achieve your goals. If you have an in-house marketing manager—or, better yet, an in-house online marketing manager—ask them to join the discussion to see if what they say makes sense.

Ask for Case Studies

Reputable agencies that offer sound SEO for law firms will not be afraid to offer you a few examples of how they have helped other law firms achieve their online marketing goals. Ask for specifics, such as case studies that detail where the firm ranked when they began working with the SEO agency and where they rank now. Several successful examples are a good indicator that the firm will be able to help you in the same way.

Interview, Interview, Interview!

Finally, because SEO is such an integral part of your law firm’s overall marketing campaign, do not just go with the first firm that offers you ten successful case studies. Interview several agencies in the beginning, and then interview the top three contenders again. SEO is a long-term strategy, and you will be working with the agency you choose for years to come. Make sure that you can have a long-lasting working relationship with its people.

If you hire the first SEO agency that promises you results, you’re going to be disappointed. Use the first two tips to narrow down the list of agencies that provide the most effective SEO for law firms, and use the third to ensure that you can build a lasting relationship with it. You’ll be happy you did.

The author of this article has many years of experience at writing blogs and informative articles on digital marketing companies. With its experience, he will recommend business owners to hire a PPC Management Company.