The Benefits of Using Packaging Machines

It is true that every FMCG product needs fancy packaging in order to sell well. A survey suggests that most consumers make their purchase decision based on the packaging of a product. If your consumers are going to buy your product based on the packaging, then you ought to give them something out of the world. To give them this, you need to install technologically advanced packaging machinery in your unit. Packaging machinery manufacturers have various types of machines such as flow wrap machines and flow pack machines to meet the vast demand of various industries.

If you are still one of those companies that wraps products manually, it’s high time you switch to advanced packaging machinery. Manual wrapping is a time-consuming, physically demanding and rarely cost-effective process.

Here are five compelling reasons as to why you must purchase packaging machinery for unit FMCG industry.

1. Save money, time and space: We all know that time is money, and packaging machines save both time and money. Flow wrapping machines are 50% quicker compared to the manual procedure. It is definitely a massive gain. Also, flow wrapping uses less energy and resources than any other packaging. When it comes to packaging, storage space is very important. Packaging machinery reduces the costs associated with space, shipping and handling. Also, in transportation, flow wrap machine occupy less space. This means that more products can be transformed at one go.
2. Supreme versatility: With a packaging machine, countless products can be flow-wrapped. In the market today, you get special flow wrap machines to wrap top-grade fruits such as oranges, lemons, pears, kiwi fruit and so on. Regardless of their shape, any fruit can be wrapped. Versatility is an important aspect of packaging machinery. The FMCG industry uses packaging machinery to wrap household products, pharmaceuticals, snack foods, fresh produce, bakery, toys, greeting cards, gifts and so on.
3. Brand awareness and brand loyalty: Packaging is a powerful advertising device. It provides precise information and also contributes to the actual sales of the product. Packaging machinery allows manufacturers to make their product packaging different from their competitors. The packaging can actually speak directly to the target audience. This in turn, connects with the consumers and promotes brand loyalty in the form of repeat business.
4. Durability and shelf life: The plastic used in flow-wrap machines provides superb protection against dehydration. Sophisticated packaging machinery increases the durability and shelf life of the product.
5. Recyclable packaging: The beauty of flow-wrapped packaging is that it is easily recyclable. The carbon footprint is relatively low. The type of plastic used in the wrapping process is commonly known as LDPE (low-density polyethylene). It is designed to be easily broken down in the recycling process and can then be reused.

If you want your product to look the best on the shelf of a supermarket or departmental store, buy packaging machinery today.

Manufacturers, Suppliers & Exporters of Flow Wrap & Flow Packing Machines in India.