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Different ways to optimize fulfillment operations
Posted: Mar 16, 2014
Managed print services and fulfillment operations can ensure customer loyalty. Therefore, accuracy of services is much desired. With competition becoming fierce in the marketplace, simply providing the services will not do. Today, merchants need to move beyond the current strategies to include something innovative and unique to keep their customers return for more. Quality fulfillment operation that keeps the receiver happy through timely deliveries at correct address with the right contents is the way to the go in the highly crowded retail scenario. Brand loyalty today has become of utmost importance.
Through clever manipulation, you can transform the fulfillment process into a machine for building customer relationship. Here below are some ways to do it right.
- One of the best ways to appease your targeted customers, enhance brand loyalty, and optimize the overall fulfillment operations is to include order-tracking mechanisms. After all, your customers want complete peace of mind and knowing where their order is currently can prove to be a big help in this regard. You will be able to calm uneasy shoppers besides limiting the enquiries coming to your customer support cell through this method. Automated transactional messages can be a hassle free way to deal with this issue.
- After sale, value-added services are the fantastic way to keep your customers happy and coming back for more. Optimal order fulfillment involves consideration of post sales scenarios too for troubleshooting issues and keeping your customers happy. Remember, pick-to-pack phase is quite crucial for your business and it can bring added profits your way provide you manipulate the situation ideally. Value-added packages such as presence of discount coupons, latest catalogues, and promotional flyers can be an ideal trip to keep them coming back for more.
- Utilize order returns as a part of the fulfillment process because it gives you a fantastic chance to interact with your audience and understand their definite requirements. During such interactions, you may get comprehensive information regarding the buying habits of the customer and prevent future returns in the process. Try to know about the reasons for returning the product, cross sell or up sell products based on requirement, and make the return process easy.
- Quality follow-up is extremely crucial when you want to get your customers to come back for more repeatedly. Optimization of order fulfillment services is simply not possible without proper follow-ups. For example, you should give accurate information regarding the return process for your company products. Which are the options before your customers? Which medium will the use or returning the product if needed? Give your support information clearly, so that the customers can contact the care team whenever required. Getting feedbacks is extremely crucial and you can do this through online surveys for social media support.
Remember, customers in general laughter business with you because they require your products or services. Now it is up to you to use their inclination to your best advantage and optimize the fulfillment operations to garner customer loyalty. Those who want to know more about quality fulfillment operations may visit the website http://www1.onfulfillment.com/.
About the author
Timothy Wells is a veteran from the self publishing industry and an expert in many aspects associated with it. He likes to write highly informative articles on various aspects related to the field like print on demand and the like. They happen to be a great resource for anyone looking for tips or advice on surviving in this industry and making the most of their careers.