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Custom banners helping your clients retain important information about your brand

Author: David Steve
by David Steve
Posted: Nov 07, 2017

Banners have been used by businesses across the world for various reasons, the major one being advertising brands. If you’re regular to markets and exhibitions, there is no chance that you haven’t stumbled upon a banner. Though there can be a variety of banners, two major categorizations can be Indoor and Outdoor banners. Vinyl, being one of the materials available, is sturdy and used for manufacturing banners for short term outdoor and indoor use. It’s used for its strength and ability to print graphics and colors beautifully.

Why use custom banners for advertising?

Using custom banners brings in loads of benefits including dissemination of information and helping your clients retain important information about your brand. Imagine a stall in an exhibition selling delicious cookies but not have a name. This will discourage the buyers from returning to the company to make a purchase.

Material for indoor and outdoor banners

When choosing material, keep in mind that you will have to choose different material for indoor and outdoor banners. For example – material like Scrim Vinyl will be preferred when ordering indoor banners as it is not heat resistant and light weight. If you’re ordering banners for outdoors, materials like black-out vinyl is more suitable. This material will be able to bear weather conditions like harsh sun, heavy rains and strong winds. If you’re planning to place the banner in an area that receives sunlight, choose the black-out vinyl without any second thoughts.

Difference between indoor and outdoor banners

  • As the name suggests, indoor banners are used for events that are organized within closed premises. Outdoor banners are used for events organized in an open area where weather conditions can affect the banners.
  • Indoor banners can stay for longer as there are no external factors affecting the colors of the banners. Banners outside are prone to fading due to harsh sun rays, wind and rain.
  • While indoor banners can be used as decorative tools, banners placed outside coax customers to walk into a store and make a purchase.
  • Other uses of indoor banners include displaying menus and special offers. At the same time, outdoor banners can be used to showcase a brand or publicize an event to a wider audience.

Learn more on Indoor Outdoor banners and Breakaway Football Banner

About the Author

Author is David Steve. He has got into writing professionally and uploads regular informative articles.

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Author: David Steve

David Steve

Member since: Dec 23, 2015
Published articles: 110

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