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Get The Competitive Edge With These Suggestions On Article Marketing

Author: Jane Clausen
by Jane Clausen
Posted: Mar 26, 2014

Launching a new business can be quite the scary venture. Launching a business online in particular is even more dangerous. That's because of the little capital involved. People feel that since it's not quite as risky as other ventures, they can just go wild. Well, learn what you're missing about things like article marketing below.

Include a blog as part of your internet marketing strategy. Writing blog articles gives you the opportunity to write useful information about your business that people may want to link to on their own website. Advice or tips are great things to put in a blog. A well written article educates potential clients about your product or service and drives them to your main website.

Every once in a while you should take some of the top news stories from the past and showcase them on the cover of your newsletter. This is a good idea because some of the readers may have overlooked an article and they will get the chance to read it.

Try your hand at article marketing as part of your online marketing technique. Article marketing basically entails advertising through using articles on your site. These articles, if well-written, can get you much needed traffic to your website. They are published in article directories and many include a box that allows you to post information about you and your site as a sort of promotion.

Get rid of your word counting software. Focus your writing on thorough explanations and information and including only the content you find the most important. If your article is longer or shorter than you originally intended, that is allowable. Keep content heavy, and your word count will not matter as much.

Make sure to use social media to your advantage! Your accounts on Twitter, Facebook or Google+ are a good way to lure in new visitors. Just post updates whenever you publish any new article to grab the attention of your followers. You may even request that they share the article with their friends to expand your readership.

Do not break any laws, especially copyright infringement. Almost every search engine includes a disclaimer that they will ban sites that break the law. If you are regularly found to be stealing content from other sites you will find your site banned. Keep your content unique to avoid even the possibility of a ban.

A great tip to remember in article marketing is that your articles are not the actual product page. You're not attempting to sell people on the product via these articles; you're only trying to get them interested enough to click a link and to visit a site you want them to visit. There's a big difference here that some neglect.

As you can see, there are many aspects of marketing techniques that you probably weren't aware of at all. Make sure that you're always attempting to learn more about methods like article marketing if you hope to make an impact in the business world. It might be easier to create an online business, but it's also easier to lose an online business. Using the tips noted above hopefully your online venture will be a success.

Mike Pereira is the owner and founder of MyWriters.com as well as the top Marketing Strategies Podcast on Itunes. He is well known in the SEO communities as well as the affiliate marketing circles.

About the Author

I have learned a lot about web hosting and I am eager to share what I know with you.

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Author: Jane Clausen

Jane Clausen

Member since: Feb 09, 2014
Published articles: 109

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