The most important IoT and mobile trends to be respected in 2018 I love this year.

At Arctouch, we've spent the last few months reviewing our own business strategy and their relationship to the changing landscape of mobile devices and the IoT. We have resorted to 2017 and hypothesized about what will happen over the next 12 months and beyond. And we are building our plan for 2018 to provide our customers with the best. We've learned so much this year-from the work we've done in developing app experiences, to what we've read online, and especially to our discussions with customers and partners about what they see on the front lines of their business. And as one of the best app developers in the US, we share our predictions of the top trends that 2018 Mobile and IoT will be defining. 1. 2018 will be the year of the Voice User Interface (VUI) It is now three years since Alexa first appeared in our living room. When Amazon brought the first echo to the market, there appeared a lot of salable product ("So, is it a speaker, with the intention of saying so?"). But sales growth of Amazon's Alexa-based product family has been over the past year. Quite alright, that Google Home joined the party and will soon follow the Apple HomePod. But that's just the beginning. Amazon has now licensed Alexa (see "Alexa's Unleashed, and it's a good news for Skills developers"), and new devices - including thermostats, home lighting systems, remote controls, cars, and more - have now been installed by the superklugenAssistant.

As consumers, they are becoming more and more comfortable and are required to use their phones (e.g., Siri and Google Assistant), cars, and smart home accessories. While it is anticipated that the graphical user interface of the touchscreen will be in the dark, it is not clear whether the voice 2018 will become a primary interface to the digital world. And with that, professionals and companies will developspecific interface-language design and speech-app development know-how, as the VUI co-exists with the GUI.

2. Microsoft will be the dominant mobile force in the enterprise

I know what you're thinking, "Wait, are you saying Windows phones will make a comeback?"

Nope. Also, Windows will not fool you as an iOS or Android operating system for enterprise mobile users. Employees increasingly use our own iPhones and Android phones as part of our company's BYOD (bring your own device) practices.

But we believe that 2018 will be a year in which business applications for their employees and internal business processes will grow strongly. In our 2017 report, which offered plenty of room for growth, only 12% of office workers in the US used corporate apps for their work.

One of the reasons that this will change in 2018 is the development of development platforms that make it easier for development teams to develop and deploy cross-platform applications. In particular, the recently-released Microsoft Visual Studio App Center (formerly Mobile Center), which bundles Microsoft's all-in-one tools into a package for mobile enterprise developer teams. A key to this solution is Xamarin, acquired by Microsoft in 2016, which allows Windows developers to write once in C # and simultaneously publish apps on iOS and Android.

And with its leading mobile development platform for businesses, Microsoft also wanted to boost its Azure cloud services with Amazon's AWS for the superior cloud infrastructure experience. It becomes so much easier as Microsoft has now bundled all of its mobile tools into the App Center so that companies can get what they need to create, publish, manage and host great applications. 3. VR is starting to live up to the hype - aberrant gaming Tech gurus have prophesied the virtual reality as the "next big thing". But in 2018, we will start to develop a critical mass that comes from gaming. As far as new types of hardware technology are concerned, content is what drives mass adoption. The iPod was perfectly complemented by the iTunes Music Store. And early versions of smart and connected TVs without the rise in streaming content from Netflix, Hulu, Disney, and others, to say the least, were not as useful. While the hype surrounding virtual reality has experienced many heights and depths, game developers and publishers are playing the (long) wait game - suffocated by the lack of players owning VR hardware. But Sony, a giant when it comes to gaming hardware and software, reportedly sold a million PlayStation VR units in the first few months of the past year. And with the continued growth of Samsung's Gear VR, we believe that game developers will be selling the app stores with meaningful VR content. And, with even more compelling VR games, more players will buy the best hardware to enjoy the VR gaming experience. We also think that the upcoming Ready Player One movie based on Ernest Cline's bestseller will give the VR a push. The story envisions a not-yet-far-fetched virtual world offering flight from a depressing future earth. Much of the story is based on games, including references to classic Arcade games.

There's nothing beautiful about his Steven Spielberg film about virtual reality to make us collective aware of the theme. About playing games, VR is not yet ready for mass audience. Thinking that the next big driver of adoption might be to launch live sports in VR. There have been some successful pilot projects for live sports VR, but the technology stack (and the associated transfer costs) required for real-time streaming games is still a long way off. As the masses wait, we expect more companies to explore VR for very specific niche applications that ultimately help people do their jobs. Just one example: Cisco has recently developed a VR environment that allows dispersed workers to collaborate on projects with a virtual whiteboard. 4. ROI for mobile apps is being intensified We've often used the term "app fatigue" to describe the slowdown in app downloads in recent years. But we consumers are not really tired of apps. In fact, more than ever before, we have been spending too many apps on our mobile phones and other mobile devices. On the surface sheet, however, these contradict both data points - but they do not. More experienced app consumers appreciate special applications and do not waste time with others. From our discussions with our partners and customers, we believe that the marketplace has already adjusted. Companies do not build apps that much because they think they should or try to compete with the competition. Our customers check the business case for apps before the start of a project.

Successful mobile projects begin to understand a user's need or problem, how an application can solve this problem, and how a business can benefit from the solution to this problem. In this way, apps are not different from other products that a company invests in building. Simply put, companies and developers need to understand the potential ROI of an app before writing code lines. As members of our industry discuss the success and failure of applications and experiences we are experiencing, they are learning more about the value of these apps rather than about vanity metrics such as the number of downloads. 5. Augmented reality meets the mass markets in contrast to VR While VR expects growth in gaming and some other applications, Augmented Reality (AR) will explode in 2018. As written earlier this year, Apple's ARKitEntwicklern offers the ability to easily create augmented reality experiences. But it's not just that; AR can be experienced on most smartphones. In contrast to virtual reality, the market for AR software is enormous, with millions of cell phones stuck in our pockets and purses. It is a pre-built business case for all types of brands that want to build a new kind of experience for their customers. An Indicator: Williams-Sonoma Rely on Augmented Reality, as recently an AR-focused development studio acquisition. Another: While the hype behind Pokémon Go may have preceded, the developer of this game (Niantec) has announced that it has begun work on a Harry Potter AR game. Prominent gamblers who invest large and low entry barriers will see much of AR growth in the next year.

Name - Ramjee Yadav Address - Prinzregentenplatz 23, 80675 München, Deutschland House Number - 23 Street - Prinzregentenplatz City - Munich or München Country - Germany or Deutschland Postal Code - 80675 Phone number you can use - 15216715639