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My journey so far at the Times Internet can be categorised into two distinct.

Author: Jons Mackullam
by Jons Mackullam
Posted: Apr 21, 2018

Times Internet is the largest Indian Internet Network and the digital venture of Times of India, India's largest media and entertainment group. TIL websites are among the fastest growing Web / Mobile based networks worldwide. Since its inception in 1999, Times Internet has led the Internet revolution in India and has emerged as India's foremost web entity, running diverse portals and niche websites.

It reaches over 232 million unique visitors a month who collectively account for 10.4 billion page views and 10.0 billion minutes spent across web and mobile, with businesses across news, entertainment, sports, local, ecommerce, classifieds, startup investments, local partnerships, and more. Today, it has a diversified set of 35+ digital consumer-facing businesses.

we have made eight acquisitions, thirteen global partnerships, eight minority investments and over 20 investments into start-ups through TLabs in the Indian ecosystem.

TIL proudly carries with it 175 years of prestige associated with the Times of India Group yet stands independent as a collective of start-ups offering dynamic digital products.

The Times Group is a long-standing leader in the print business, as well as an emerging leader in all other forms of media, including radio, TV, magazines, out of home, and more. The Group's key brands include The Times of India, the world's largest broadsheet English daily; The Economic Times, India's largest (and the world's second largest) financial daily; Femina, India's largest women's magazine; Filmfare, India's largest English film magazine; Radio Mirchi, India's largest FM radio network; Times Now and ET Now, India's leading English news and business news channels and Zoom, a leading general entertainment channel. The Pre-2012 years were all about building the digital extension of TimesGroup. Times Internet was the digital arm of the company, reaching out to the new digital consumer of India, across their favourite channels – be it news, sports, entertainment, fashion or food. It was a new initiative none of us knew what the end state could look like. It was also the time when I met with a young man, Satyan Gajwani – a Stanford educated, focused, 24×7 always ON millennial who was determined to take Times Internet to scale new heights and become one of the defining companies in the India internet evolution.

In 2012, when Satyan became the CEO of Times Internet, and I transitioned from CTO to COO, we decided to change Times Internet DNA to be a digital product/tech company from a pure play media company. One of the many things it led to was to have a 5-year plan for our culture,

To ensure that, we brought in more decentralization, with a significant bias towards speed of execution, each of our digital properties became independent decision-making units with their own views on how they want to build their business. Each unit took independent call on how they want to engage their customers, build their own product road maps and work culture.

The other key initiative during this phase was setting up of Tlabs, an early-stage mentor driven accelerator. Tlabs was one of the first accelerators in the country and unlike any other corporate accelerator, it had an independent charter and was always aligned to making the entrepreneur successful. As expected, Tlabs brought in a sudden influx of young entrepreneur energy and vision. We became like multiple entrepreneurial units operating within the decentralized structure of the overall group. The stories that we started telling each other then, became the culture we wanted to develop for our company.

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Author: Jons Mackullam

Jons Mackullam

Member since: Apr 21, 2018
Published articles: 1

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