How to Help Your Customers to Create an Exclusive Photo Album?
Posted: May 14, 2018
Emotions, joyous moments, and cherishing memories. These words often come to our mind when we talk about photographs or photo albums. People had black and white, damp and blur images years back. They used to arrange them in a haphazard manner in the albums. Then came colorful images with glossy papers. What next? Changes and novelty are part of life.
So, if you are into a photo album business, which is an artistic one, you need to provide novelty in it. Even if you keep holding the same old product and sell it in exclusive way, it will help you boost your business. Think what new can you deliver in photo albums? Let me give a hint. If you are a business owner, you must be knowing the market trends without which you cannot excel. And what is the current market trend?
Yes, you are thinking right! It is the product personalization trend. And guess what? You can apply it even for your photo album business. You can now provide your customers with an advanced option which is personalizing photo albums with a personalized photo album tool. With the help of this tool, your customers can create personalized albums, collages and more. They can even give any effects like grayscale, colored, etc. to their images with a personalized finishing. Apart from that, they can print these personalized images on articles like t-shirt, mug, etc.
Sounds great, doesn’t it?! Let us delve more into what more it has to offer to make your online business a unique one.
What if your customers are a couple and want their photo albums to depict their journey story? Like the day they met, the happy, moments enjoyed after, finally the wedding day came. You can now enable them to do this with the help of a photo design software.
This software helps them in making an attractive scrapbook. They can out their photos accordingly and align them the way they want. One can put a suitable background with a bright color that may give a lively effect to the photos. So, make you customers cherish their memories.
Provide a Framework
Photo albums are not just about making book like albums. Your customers can even make personalized photo frames, collages, scrapbooks, etc. You can facilitate your customers to create any of these with the help of photobook software.
They can select any size book, chart paper or different type of photo frames with any size, shape, and color of their choice. The makers of the software tailor it according to the needs of customers.
People often go to the photo studios when they want to refine or recreate old photographs. I experienced it myself in my wedding. I remember the day my dad wanted to give a new look to one of our photographs which was in black and white. We wanted to give it a colored effect. So, we went to the photo studio store and asked him if he could do it. Now, this was quite a tedious task as we had to go once for the changes and second time for the follow up.
But if you have a photo album business online, it empowers your customers to refine their old images from the comforts of their home. Using your personalized photo album too, they can convert their old pictures into a new one and lot more!
Personalized Photo Greetings
Greeting friends and relatives with a box of sweets and chocolates is a very much existing trend. But, people do like to go beyond it and find extraordinary ways to wish them. People now use special birthday stickers and other artwork on the person’s photo to greet them. They just upload the edited photos on WhatsApp or other social media.
Statista proves that 35% of people find it hard to design these photos using photoshop, Picasa art, etc. which are photo editing tools. Looking into this fact, you can provide people an easy way to greet their loved ones with a photo design software. It allows them to flip and flap photos, attach greeting stickers, give any effect to their photos, cropping it and much more. So, help them greet their loved ones in a very special way.
Capture the Last Words
In this product personalization era, help your customers to recreate and design their photos or greet their loved ones in an extraordinary way. Let them get a completely different outlook of photo albums by using Personalized Photo Album Tool.
Mr. Pratik Shah is Digital Marketing Manager at Brush Your Ideas, a Web-to-Print technology solution offering consisting of Magento product designer extension and readymade Web-to-Print Magento Store.