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How To Make Your 3D Trophies Stand Out
Posted: Apr 15, 2014
For anyone working at the graphics and printing industry at the present moment, it might seem as though three-dimensional printing is the wave of the future. Previously restricted only to those outfits who could foot the equipment’s considerable costs, the technology has, in recent years, become progressively more affordable and easily accessible. As such, it is not uncommon nowadays to see small businesses, or even single individuals, creating 3D trophies and gifts out of the comfort of their own homes, or from a small storefront.
Supply and demand
This increase in supply – without any noticeable diminution in demand – has evidently led to higher standards being necessary for any companies seeking to stand out. In the days when this service was the privilege of the scant few companies and customers who could afford it, it might have been enough to simply design standard-looking 3D trophies or other items. With the globalisation and mass expansion of these techniques, however, it has become mandatory for companies to offer something ‘extra’ if they want to stand out from the crowd.
Fortunately, there are a number of ways in which this can be achieved, all of them well within the reach of a savvy business. This article will be focusing mainly on ways to make 3D trophies look innovative, since that market still accounts for a large share of the overall sales in the field.
Stand out from the crowd
In that regard, one of the best ways to make your trophies stand out from the ones being offered by your competitors may be to invest a little more time and effort into giving them an appealing design. Most trophies and cups on offer in the market at the current junction still follow the current, ‘classic’ cup look, which is rapidly becoming standard and outdated. An innovative – though not garish – design could be an excellent way of making the goods offered by your company look better than those of the competition.
Innovative mediums and designs
Popular innovations to the design of art pieces and awards in recent years include the use of crystal glass or transparent plastic – which gives the piece a very sleek and slightly futuristic look – or the moulding of an object of figure atop a pedestal (say, a fish for a fishing trophy, or a golfer for a golfing award). Both these options would represent a deviation from the standard cup format, and could give your company an edge in the battle for supremacy - or, at least, make you stand out from competitors in your local area.
Customized
Another good way of making people take notice of your product is to do custom or personalised 3D trophies - say, with specific names on them. This, of course, does not always work, but for one-off situations where the names of the person or people receiving the award are already known, it could be a worthwhile solution.
These are only some of the solutions you can employ to make sure your product stands out from the opposition. Ultimately, however, it is up to you to determine what works best for your particular needs and situation.
George Berdichevsky is the Founder of 3Design Center, which designs image files to be used in engraving machines for 3D trophies. His team of talented artists can create bespoke images suitable for 3D trophies from any idea or image. Visit the website for more information.
About the Author
Writer and Online Marketing Manager in London.