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Top 10 Low Budget Online Marketing Ideas For small Businesses

Author: Business Buddyinc
by Business Buddyinc
Posted: Aug 03, 2018

Don’t have loads of cash to expend on your small business? Are you a start-up business with a small budget? No worries – there are a lot of marketing strategies you can make use of that won't blow your little marketing budget. You should know how far you can stretch those dollars!

Here are top 10 business promotion ideas for small companies with a limited marketing budget. These ideas are complied by one of the leading digital marketing agencies in Boston MA, that can be partaken of to boost sales.

Produce Instructional Videos. Video content is exceptionally precious, and whereas it can cost boatloads of money to get professional YouTube videos created, there's nothing amiss with giving it a shot yourself or, engaging a film student off Craigslist. Wistia provides an awesome video tutorial, showing to you best practices to shoot professional looking footage on your regular old iPhone! If video sounds like a huge challenge, have a go at making slide decks and sharing them on SlideShare.

Avail Ad Coupons: Maybe huge ad campaigns are out of your budget, still there are discounts, coupons, offers floating around for paid Facebook promotions or Google advertisements. Several web hosting services offer ad promo codes for companies that sign up. Check and determine whether yours does.

Do Social Networking. Create business accounts and actively involve yourself in top social media websites such as Facebook, Twitter, LinkedIn, Google+, and Pinterest. Include Instagram to the list as well if your business is image oriented.

Create Infographics. They are truly robust marketing tools. They're visually attracting, easily digestable, and people love to share them, so they make a shrewd strategy to drive up referral traffic and links. Employing a designer to create for you a high quality infographic can easily empty your pocket, however you can try a DIY. Unsure where to start? Try Visual.ly for motivation. They have learner and expert level samples for you to browse through.

Reuse Your Content. Same way you can repurpose existing data studies, you can rephrase your old content into new creation as well! Transform a webinar into a video tutorial. Turn multitude blog posts into an e-book. Never be hesitant to mash-up your old content – odds are there will be a thousands of people who never even saw your old stuff, so it'll be a new, 100% fresh content piece for a big section of your audience.

Form a Customer Referral Program. Offer existing clients a freebies in the form of free products, services, and rewards for referring new customers. Keep in mind, word-of-mouth is a paying strategy, because it can bring in customers naturally.

Start A Contest. You'll have to lay out some greenback for a prize, however the quantity of participants and new leads you’ll receive will offset the costs incurred. Cramped on budget? You don't actually require a super costly prize to get participants. Items like a fashionable backpack or even a couple of custom water bottles like a CB20 colored bike bottle, will be more than sufficient.

Partner With A Business. Collaborate with a business related to your industry (however avoid those who’re in direct competition) for a joint venture (JV). This should be accomplished locally offline via some sort of special event, or online with a promotional giveaway.

Go For Online Business Awards. Most industries organize business awards that you can win, furnishing you with an online badge that you can stick on your website. Badges of these kinds can bolster credibility, and as a consequence, boost sales.

Email Marketing. This marketing method is an incredible way to get new visitors engaged with your business, and also maintain associations with your current customers. Like if you are running a cafe you may get new visitors on your website to sign up for your newsletter, by offering bonus content piece in the form of your free ebook, detailing how to make a homemade pizza. Gradually nurture your subscribers through email till they willingly become paying customers. Kickoff your email campaigns with a free email marketing service like MailChimp.

Conclusion

These are some of the marketing ideas propounded by one of the top digital marketing agencies in Boston MA, that companies on a low budget apply to increase their sales figures.

About the Author

Hello! I am Michelle Phipps works to help small business to expand their reach at online platform. I am reader and marketer who loves to exchange information about the digital world.

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Author: Business Buddyinc

Business Buddyinc

Member since: Jul 25, 2018
Published articles: 2

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