Ralph Lauren

History of Ralph Lauren

Ralph Lauren does not need any introduction. It is a large American company. The company established itself as a well-known brand in the clothing, marketing, and distribution industry. The focus of the brand is on four categories, namely, fragrances, home, apparel, and accessories.

The company’s brand portfolio includes many famous brands like Denim & Supply Ralph Lauren, Ralph Lauren Collection, Double RL, Polo Ralph Lauren, Lauren Ralph Lauren, Ralph Lauren Children’s wear, Club Monaco, and Chaps. Ralph Lauren perfume set is one of the most sought-after gift ideas.

Ralph Lauren Corporation was founded in 1967 by Ralph Lauren, who was a brilliant fashion designer based in the United States. The headquarters of the company is located in New York City, United States of America.

Ralph Lauren Fragrances

Ralph Lauren perfumes were launched at Bloomingdale’s in 1978 by Warner-Lauren Ltd. The Lauren was specifically designed for women and Polo cologne catered the requirements of the men. It was the first instance that company simultaneously introduced two fragrances, for men and women.

The next two scents were introduced in 1979, which included "Chaps For Men" and "Tuxedo For Women", both of them were positively acclaimed and became beloved classics perfume choices. Ralph by Ralph Lauren perfume is one of their highest grossing brands of fragrances.

The fragrances by Ralph Lauren presents beauty, elegance, energy, free spirit, romance, and lots of fun. The company has worked with talented perfumers to create most of their legendary scents for men and women. Some of the top ranking names are Yves Cassar, Harry Fremon, Carlos, and Carlos Benaim.

Ralph Lauren’s Legendary scent "Romance"

The company primarily targeted the European market then increased its exposure to the international market. In 1981, the first freestanding store was opened on American designer in the West End of London, England. From romance to sporty, Ralph Lauren‘s fragrances are not only beautiful scents in a bottle but it also represents the moment, spirit, and mood. The Ralph Lauren perfume romance was intrinsically linked with love and romance. The sensual Chypre-woody-floral fragrance was ideal for women who believe in love in its purest form. Ralph Lauren perfume midnight romance provided the feeling of warmth, affection, and togetherness. It evoked the eternal essence of amorousness and romance, and the truest happiness one can feel.

Ralph Lauren perfume midnight romance provided the feeling of warmth, affection, and togetherness. It evoked the eternal essence of amorousness and romance, and the truest happiness one can feel.