Key Steps To Follow That Can Improve Your Daily Store Sales

All retailers experience sales slumps and often these are due to situations that are beyond their control such as a season change or a big event happening in another area that draws people away, whatever the reason they are always a few things that you can try to do to improve sales.

The first and most important thing is to make sure you have a healthy local SEO presence on all the social media sites that are popular in your location as most people will be tuned into local events happening around their area. All local pharmacies fill their shelving in Sydney could use some of these ideas

Make your own holiday

If your store seems to be quiet on a certain day find something to create some action like your stores, birthday month or celebrating the stores cats birthday. People like a fuss and reason to see something interesting and maybe grab a bargain. You could be surprised just how many people will breeze by.

Local Advertising

Local paper advertising is not dead, although wanting a full page at peak time can be expensive, making a permanent ad for remnant advertising. Often local newspapers and magazines have holes that need to be filled in their publication so talk with them and have a "fill" ad that promotes your brand and shop that they can use at their discretion to fill an empty space at a much reduced rate.

Press Buzz

Always get involved in local events (but stay well away from local politics, always be seen to be natural)

Whenever there is a local charity thing happening off your shop as a place where people can donate and even offer a small discount for purchases of donators, people love to make a bargain especially when donating to a worthy cause.

Design Your Store for Sales

Always think of cross merchandising impulse sales and strategies, if you have a shoe store sell socks and a few handbags maybe a quality shoe polish to tempt others. Maybe talk with other shops and do a deal of product swapping for a commission.

Always connect with customers

Having a great customer service is one of the best ways to attract new customers’ people love to talk about their good shopping experiences. Build credibility with your local community and always have a good active social media account. Ask customers for their social media connection or offer a free raffle to regular customers where you contact them online to announce the winner (but never spam them).

Move some stock outdoors even if it’s not on sale it will attract customers that will in turn attract more. If you decide to go out to dinner and see one restaurant is empty and another has lots of customers it suggests that the one that’s busy has better food and greater value, so just having customers attracts more.

Improving customer relations and offering an enjoyable shopping experience to all your visitors regardless of whether they make a purchase or knot makes them more inclined to revisit when they want our products A positive social media presence is vital to your business success.

Oz Shelving Solutions is Australia’s leading experts for high quality retail display shelving and shop fittings.