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Marketing Assignment Help In UK

Author: Emma Wood
by Emma Wood
Posted: Oct 16, 2018

MBA course directs the scientific approach to management and facilitates the students with greater career opportunities. MBA program also encompasses various business courses like marketing, accounts, operations management, human resources, finance, strategy and business analysis etc.

HelpwithAssignment.com has the track record of being the #1 leading provider of marketing homework help for students in UK. Over the years we have helped thousands of students to get good grades and succeed in their career. We have a dedicated panel of experts who hold doctorate degrees from reputed universities around the world.

What is Marketing?

Continuous exposure to advertising and personal selling leads many people to link marketing and selling, or to think that marketing activities start once goods and services have been produced. While marketing certainly includes selling and advertising, it encompasses much more. Marketing also involves analysing consumer needs, securing information needed to design and produce goods or services that match buyer expectations and creating and maintaining relationships with customers and suppliers. The following table summarizes the key differences between marketing and selling concepts.

Point of difference

Selling

Marketing

Starting point

factory

Market place

focus

Existing products

Customer needs

Means

Selling and promoting

Integrated marketing

End

Profits through volume

Profits through satisfaction

The difference between selling and marketing can be best illustrated by this popular customer quote: ‘Don’t tell me how good your product is, but tell me how good it will make me’.

The American Marketing Association, the official organization for academic and professional marketers, defines marketing as:

"Marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives"

Another definition goes as ‘ … process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others’. Simply put: Marketing is the delivery of customer satisfaction at a profit.

Evolution of Marketing

Exchange is the origin of marketing activity. When people need to exchange goods, they naturally begin a marketing effort. Wroe Alderson, a leading marketing theorist has pointed out, ‘It seems altogether reasonable to describe the development of exchange as a great invention which helped to start primitive man on the road to civilization’. Production is not meaningful until a system of marketing has been established. An adage goes as: Nothing happens until somebody sells something

Importance of Marketing

  • Developing Strategic Vision
  • Creating Brand Name
  • Expressing Competitive Advantage
  • Making Goodwill
  • Attracting Talent
  • Informing Investment Community

Types of Market Structure

Our Marketing Assignment experts define the market structure as below:

  • Perfect Competition
  • Monopoly
  • Oligopoly
  • Monopolistic Competition
  • Contestable Market

Marketing Management

Marketing Management is application of tracking and reviewing company’s marketing resources and activities. The important aspects of marketing management are

  • Increasing the customer base
  • Improving customers’ opinion about the company’s products and services
Enhancing the company’s value

HelpWithAssignment provides marketing assignment help at affordable charges with detailed answers to your assignments, homework, research paper writing, research critique, case studies or term papers so that you get to understand your marketing management assignment better apart from having the answers. The team has helped a number of students pursuing education through regular and online universities, institutes or online Programs.

About the Author

Emma Wood is an internet marketing expert’s social media specialist that aids organisation in advertising their real product online. She loves travelling, reading physiological book & playing chess in free time. https://www.helpwithassignment.com

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  • Guest  -  3 years ago

    This website helped many times with my university work and it's the only legit website with fair prices This for their work! I'm very grateful for the work they have done! Marketing Assignment Help

Author: Emma Wood

Emma Wood

Member since: Feb 23, 2017
Published articles: 9

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