Video is effective marketing - and a video brochure is even better

Video brochures create extra visibility for the money

Drop boring brochures that your customers can not read. And forget smart videos that people quickly scramble over.

Now you can market your business with something new in concept: Video Brochures that combine video and paper brochures to get the best of both worlds.

Video Brochures - What is it?

A video brochure is simply a video embedded in a paper brochure with text and images. Video delivers your message easily and efficiently, while giving it a handy handbook that he can save. So far, the video brochures are largely unknown in India, although large companies like Google and Bentley use it abroad. But we would like to change that in Rainsong Films because a video brochure is innovative and effective marketing. We can produce the brochure in the design and size you want. As one of the best film production agency in Delhi, we can stand the whole process - from recording video to finished brochure. Of course, your video can also be used online, so you get extra visibility for the marketing crowns.

Therefore, video is so popular in marketing

Video is popular with the marketing people - and for good reason:

Video captures attention immediately

A video decodes 60,000 times faster than text because it requires less of the brain to understand a video than decoding a text.

Video ensures that your message is remembered

We only remember 20 percent of a message we've read - but 80 percent of a message that's perceived visually.

When you combine video with text and images in a video brochure, the message is both seen and remembered.

How to sell more and help the customer

Video brochures are ideal for both sales and customer guidance. It is ideal for customer meetings where your company's salesman often faces an employee who can not make a purchase decision. When you give the employee a video brochure to the manager, the sales message will appear as you would explain. Therefore, you do not risk selling sales simply because the employee does not explain the benefits of the product well enough. In addition, the video brochures are ideal for instruction in workflows. For example, it may be difficult to explain how a machine is operated, but in the video the customer can see it in function. It can save a lot of time - and maybe even big money in your service department.

5 amazing facts about video brochures:

The video brochures can be designed in the layout and size needed.

The video can be rewind back and forth and seen over and over - and there may be several different movies on the same brochure.

It's cheap marketing: You can order video brochure at prices from a few hundred kroner per piece.

A video brochure is ideal for customer meetings, presentation and instructions.

The video can not be used in the brochure alone. You can also share it online on social media and websites, so you get extra marketing for your money.

I am Tarun, Search Manager at August Communications. We are one of the best ad agency in Gurgaon with expertise.