Music Licensing for Ground Performance

Music Licensing for Ground Performance

Music has the power to change the mood and make any kind of event absolutely vivacious. Music resides in the veins of every Indian. Every Indian loves to shake legs on the songs of Bollywood movies. It’s in our Culture; it is part of expressing our love and affection. In every part of India, we love to play music for any and every eventful eve like Birthdays, Sangeet Function, Social Gatherings, Sports and parties.

In order to lighten up the event with the music usually we ignore the fact that procuring the license is most important part. Playing a song in any event without procuring license can put you in big trouble; it’s a criminal offence that can lead to heavy penalty.

Music licensing is not rocket science, but it is also not intuitive. If your company shares music externally on the internet, in an advertisement or at a conference, it’s very likely that the use of that music requires a license. And even if your company is sharing music only within the organization, there may still be a music licensing requirement.

One of the first steps in understanding music licensing is knowing the difference between a song and a sound recording.

A recorded song has two separate copyrights:

• There is a copyright in the song, which consists of a melody and any accompanying lyrics.
• There is a separate copyright in the sound recording, which is the recorded rendition of the song.

In India, there are companies like Novex Communications who safeguard rights and to avert unauthorized use of music.

Novex has established its name in the music copyright industry by working on behalf of top brands to grant Non-Exclusive Public Performance Rights and to prevent unauthorized use of music. Novex hold leading industry labels that includes ZEE Music, Yash Raj Films (YRF), Eros International and Tips Industries. These labels not only hold huge volumes of music assets but also provide an unsurpassed variety of genres, suitable for any event or occasion. 60% of Novex-held songs were featured in MIRCHI TOP 20 rankings throughout 2017 and ‘our’ melodies have been consistently trending top 3 spots* this year as well.

As per Copyright Act, the establishments who need to procure music license are: Hotels, Restaurants, Parlours, Stores, Marriage Halls, Banks, Clubs, Banquet Halls, Exhibitions, Resorts, Clinics, Amusement Parks, Airports, Shops, Stadiums, Cinema Halls, Railway & Bus Stations, Malls, College Campuses, Discotheques, Pubs or any other commercial premises.

The crux of any successful event lies in creating an interesting ambience and an affable customer engagement platform. Which is why event planners or organizers give a huge emphasis on quality of music played in the setting. It has around 60-70% role in creating an impressionable experience for the audience. Hence, any good event planner or company would place music rights procurement at the top of their checklist. As they know that Copyright laws don’t allow popular tracks to be played without authorisations. Recently many hotels and event companies have come under the scanner and faced legal implications of conducting events like New Year bash, corporate Christmas parties etc, using illegal music.

To get in touch with the representatives from Novex, call or whatsapp on 9920199977

To know more about novex visit www.novex.in

Public Performance License allows to play songs in commercial premises like Hotels, Malls, Pubs, Banquets, etc. Novex provides Non-Exclusive Public Performance Rights in Sound Recordings of top music labels that includes Yrf, Zee Music, Eros & Tips