Simple and Easy Ways for Getting Instagram Followers

Instagram is currently one of the most popular social networking platforms and the total number of Instagram users has already surpassed the number of users on other social networking platforms like LinkedIn, Twitter, and Pinterest. With millions of users who are active monthly on Instagram, it has also allowed businesses to get real results. However, one of the most important things about having an Instagram account is the number of followers that you have. Without your followers, it is going to be impossible for you to gain success on Instagram. The first and primary thing that you should keep in mind is growing a follower base; people, who are going to engage and care about the brand. According to www.blog.hootsuite.com, almost 59% of the Instagrammers in the United States are below 30 years of age.

Given below is a list of the ways in which you can increase your followers.

Creating a perfect Instagram strategy

When you are using any particular social media platform, without a proper plan, it is responsible for wasting all your resources and giving back low returns on your investment. The marketing plans that you have should be capable of clearly defining the following.

• The first and most important thing is to define the goals that you have as it helps in increasing the brand awareness, boosting product sales, and driving traffic to the business website. You should ensure that the goals that you have on Instagram are aligning with the broader objectives of marketing.
• You should also have a proper knowledge about the target audience and find out their age, location, profession, the time during which they open Instagram, and also the challenges as well as the pain points that they have.
• Understand the story that you are willing to convey to your followers. Maybe you are interested in satisfying the curiosity of the followers by showing them how the products are made. Moreover, you can use Instagram for sharing the perspectives of employees for humanizing the brand. Another important strategy that you can follow is by positioning the brand in inspirational manners, by showcasing the achievements as well as the lifestyle of the customers.
• Another important thing is maintaining the brand personality, story, as well as the visual look of the brand. All the posts should be posted in such a manner that they can be recognized easily in a single glance.

Sharing compelling content

When your content is going to be great, people are going to talk about it, like them, comment on the posts and also share the posts. This is how you can be successful in getting more followers as well as reaching more people. The most important manner in which you can create content is by knowing the target audience as well as the things that they are willing to see on your Instagram profile. Everything that you are posting should be able to arouse the interest level of these people. Your objective should be to inform, entertain, or engage them, with the contents that you post. The visuals should also be extremely compelling and the captions should be engaging.

Promoting the presence on Instagram on the various other social networking platforms

In order to get more followers, it is your duty to make it simple and convenient for the people to locate you easily. It is crucial that you make the Instagram profile that you have, discoverable. If you have already acquired a fan following on any other social media profile, you should let those people know about the Instagram account. You should share a proper link to the Instagram profile that you have and incentivize the existing followers to check your account. You also have the option of highlighting a few Instagram posts, which have received a lot of engagement, on the various other channels that you have. You need to consider boosting all these posts by paid advertising, for ensuring that more followers start following you on your Instagram profile. You can also earn a blue check Instagram, by getting your profile verified.

Sharing the Instagram profile in various other communications

All the communication tools, which include both the online as well as the offline, provide an opportunity for directing people easily to the Instagram account. You should ensure that there are links to the Instagram profile on the business website, in the signature of your email, as well as the online newsletters. This is going to ensure that people who already have knowledge about your brand can easily locate you on the various social media accounts that you have. Ensure that you are embedding the Instagram contents in your blog posts. This way you are making it easier for your potential followers to discover the account when they are looking for your blog with the help of the search engines. You should not rule out the communication tools that include business cards, product packaging, and signage at a particular store or an event.

Using relevant hashtags

When you make use of proper hashtags, it becomes easier for the posts to become discoverable to those people who are constantly looking for the contents that are related to a particular brand or the industry. Before you are making use of hashtags for getting more followers, it is crucial that you have a proper idea about the things that you should be doing and the things that you should not be doing with the hashtags on Instagram.

Following relevant users

When you are following a relevant user, there is a chance that they are going to check your feed. If the feed has unique and compelling content, which is relevant to the interest that they have, chances are that they are going to follow you back. This also helps in increasing the brand awareness.

Posting consistently

When you post in a consistent manner, followers will be more interested in your Instagram account. Moreover, there are chances that your existing followers are going to expose your content by tagging their friends in the comment section.

Conclusion

Getting genuine Instagram followers is not a simple task but if you can do all the things that have been mentioned, it is undoubtedly going to be a cakewalk for you.

Walter is a freelance writer who takes a special interest in the social media especially Instagram. He is a proponent of real Instagram likes and hates short cuts.