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Are You Embarrassed By Your SEO TRAINING Skills? Here's What to Do
Posted: Jan 19, 2019
SEO is the acronym for search engine optimization. Search engine optimization is the method of optimizing your website and its content so that it can efficiently be indexed by search engines. To improve your website visibility, you must be aware of SEO Algorithms. Search engine algorithms not only rate the significance of your keywords on pages, and in the metadata, in relation to a user’s search terms, but they also examine information which includes duration visitors stay on your site, broken links, bounce rate, inbound and outbound links, pages viewed etc.
To learn about these algorithms you can join SEO training in Lucknow. Also, this article will help you to enhance your SEO skills.
USE HIGH QUALITY CONTENT
When you give useful and relevant content, visitors will stay longer on your website to use the information, which will enhance your dwell time. Dwell time is the time visitors spend on your website and it affects your SEO ranking. One other reason to create highly valuable content is that when visitors bookmark your content on Chrome, it will enhance SEO ranking of your website in Google. To learn how to write relevant content you can join winter training in Lucknow
ENHANCE YOUR PAGE LOAD SPEED
Both Google and Bing take page-loading speed into consideration in their website ranking algorithm. Users may leave your site if they have to wait even just an extra few seconds for each page to load, which will negatively affect your SEO rankings. There are numerous ways to increase page load speed, which includes reducing the number of plug-ins, making sure the code is clean and streamlined, optimizing image sizes, caching plug-ins, and minimizing redirects. Moreover, properly optimizing images can help reduce file size and improve load speed.
IMAGE OPTIMIZATION
Besides image file format and sizing, there are different ways to make sure your images are working hard for you on the SEO front. You can signal relevancy of your content to search engines by using keywords for your image alt tag, title, file name, description and caption.
HEADER TAGS
Good formatting of your content helps to improve the user experience of your website remarkably. It makes readers more like to spend the time to read your content and come back for more, which will ultimately signal your relevancy to search engines. Proper use of header tags can assist break up your content into sections that are accessible to read and utilize. It’s easy to insert header tags in Word Press to enhance user experience and improve SEO ranking of your website. To learn about Header Tags you can opt for SEO training institute in Lucknow.
OUTBOUND LINKS
To make your content more beneficial and appropriate, you can link out to authority sites for more in-depth knowledge your readers can use. Linking out to well-respected authority sites will not only increase the relevancy of your content and time readers spends on your site, but it is also believed to send trust signals to Google and improve SEO ranking. However, more is not necessarily better. Too Much outbound links can be diverting and make the content difficult to get through
READABILITY
Even if you have a well-educated audience, they probably don’t want to be make out a PhD dissertation every time they visit your website and read your content.Making your content simple and easy to read and understand helps make it useful to your readers. Some specialists also believe that Google takes readability into consideration when ranking web pages.
SITE ARCHITECTURE AND NAVIGATION
When visitors can’t find what they need on a website right away, they most likely leave the site and this contributes to high bounce rate, low dwell time and low number of pages viewed.
A well-thought-out site architecture reflected in clear navigation is critical in helping visitors find what they want on your site, accomplish their goals and come back repeatedly.
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