How to Find Your Clients as a Fashion Photographer?

To thrive in the field of fashion photography, you need to have a constant stream of orders from businesses that need you to present their products in the best light. Needless to say that with camera in every hand, the field of photography is competitive and only the best can thrive in times to come.

Here are some tips that you can use to capitalise on offers in the market and to keep getting clients:

Make humble beginnings, grow together - It’s natural for photographers to look for opportunities of working with well known clothing brands and fashion designers. Unfortunately, most of them already have their own photographers and may not be looking for freelancers. If you are facing such a problem, do not hesitate to team up with beginners and grow together. There are new designers who want to publicize their work and may need the support of a professional photographer. You can also choose a photo studio for hire London to take your pictures in a well furnished ambience.

Do some work for ‘free’ – This does not imply working for a client without any remuneration. It actually means working with a creative team to build your own portfolio – something that you can upload on your website or blog to prove your creative abilities. Visit photography studios in London, talk to experienced photographers there and leverage their advanced devices to create some fine pictures that can really impress fashion houses. At times other people will wonder why you work for free. Just remember – it gives you the liberty to create what you love, and you have no one dictating terms for such a project. You will only enrich your creativity with this exercise.

Enlist your clients – Whenever you get a chance to work with someone, jot down their name, project description and contact details in a diary or spreadsheet. You can always get back to them later to check for new opportunities. Also make a wish list containing the details of the people you will like to work with. Write to them occasionally and talk about the possibilities of a collaboration. You can discover new brands on Instagram, in your neighbourhood mall or on e-commerce websites.

Describe your ideal clients – Jot down the traits of the clients that you will like to work with. Are they fashion designers / wedding planners / online clothing stores / brands selling kids’ outfits / gym apparel brands? It all depends on your interests and skills. Then check their locations and the best ways to contact them. Follow them on social media to stay aware of any photography requirements. You can even send a personal email telling them about yourself and your abilities as a photographer. Upload some of the pictures taken during your free work at photo studios London. However, do not write a long email. Businesses get hundreds of emails and messages each day and yours must be succinct and interesting to get their attention. Invite them to your website for more details and ensure that it is up—to-date.

With a strategic approach and good use of pictures taken at photography studios London, it won’t take long before you start getting calls for new assignments from reputable entities.

Author Bio: Founded in 2006 by Photographer Francois Boutemy and Designer Chris Charalambous, Simulacra Studio has worked with a number of high calibre clients for more than a decade. It also organises workshops and artistic development courses to give budding photographers the best of growth opportunities in the industry. For more information on the studio and trainings imparted visit https://www.simulacrastudio.com/

Michael harley is a writer at Search Engine.