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This is how you make an online video viral

Author: Pushpa Srivastava
by Pushpa Srivastava
Posted: Feb 14, 2019

Most people today have heard about an online video going viral. But the question that may crop up here is " How can you make a video viral?" In most cases it has been observed that a video that is sweet, short and informative gets viral easily.

A video that tells you about the recipe of mouth watering dishes tend to get viral because this is something that a lot of people would love to see. These videos are able to gather traction quite quickly and are shared a lot of times across social media. These videos are finally able to reach those people who would otherwise have never viewed your content.

There are often times when these videos are picked by certain publications and syndicates and then they spread like wildfire. Most video production companies NYC follow certain techniques in order to make their commercials popular in the social media.

If you are interested to know some of the best ways of making your video viral then you can certainly go through the steps given below:

  • Focusing on a single imageWhen you have made a video then it is important that it is simple and clear then there is a very high possibility that such a video gets viral. Before you start off a video make it very clear as to what it is all about and make sure that you get across that point in the video.
  • Creating a branded and a catchy thumbnail will also be a good ideaWhen followers of your video share your video then the first and the most important thing that they will observe is the thumbnail. This is all the more true for the various social media platforms. Try to avoid using texts because using them may often make the video blurry in specific formats and on some screens. A
TV commercial production house will in most cases create video with a thumbnail.

  • Make sure that you optimize the real watching conditionsIt is important that the first video frame should attract the attention of the people because otherwise they will scroll down the video without even watching it. In the earlier days people would read the headline and then if it interested them then they would look through the video. But these days people watch these videos while scrolling through their friend's post standing in a grocery store. These people in most cases are semi bored and are ready to watch through the video but the important thing is that the video should be an interesting one.
  • Releasing the video on a Monday or Tuesday is certainly a good ideaIn most cases it has been observed that people look through you tube videos when they are at work. So if you release the video on a Monday or Tuesday then it will have the entire week to gain momentum. Tuesday can be an excellent day to release your video because on Mondays most people are busy reading mails. Releasing a video on a holiday is not at all a good idea.

It is true that the content of the video is immensely important but if you follow the tips mentioned above then the chances of your video getting viral is all the more better.

About the Author

Pushpa is an expert author. She currently leads the content marketing department of Sinema Films - A Video Production Company in New York.

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Author: Pushpa Srivastava

Pushpa Srivastava

Member since: Jul 24, 2018
Published articles: 38

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