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Create an App in Popular App Categories that will Remain in Vogue in 2019
Posted: Mar 09, 2019
The tech giants are increasing the mobile app categories in order to make the app store more ambient and informative. This consistent improvement has led to around 33 app categories in Google play store and around 24 app categories in the Apple app store. Though, the myriad app categories do not hold much significance for the businesses but businesses certainly wish to know about trending and lucrative app category that will help them gain rewards in the long run, as businesses operating in these domains will certainly benefit by creating an app in any of the popular category.
The quick rundown of the popular app categories that will remain in vogue in the year 2019 are:
Education - Children's engagement with the mobile device has considerably increased thereby increasing the popularity of the education apps and their usage. With the growing concept of self-learning, self-teaching and self-training, education apps have enabled learning in the guise of playing. This has further motivated parents as well as academic institutes to give preference to mobile learning compared to textbooks. Therefor, all the personnel of education sector who have not created an app till now must immediately think of creating an app from a top development company to come out with a unique and successful app.
Lifestyle - The other popular app category that has evolved in the app store in the last couple of years is lifestyle. Lifestyle apps have become immensely popular due to the changing human interest and due to their way of living the life. The apps in the category is revered because these apps make people's life easy, comforting and effective while maintaining a fine sync with the style. Thus, a lot of business from travel, health sector, entertainment, fashion and restaurant can create app for their product or services in this category to render amazing user-experience to quite a large number of people.
Healthcare and Fitness - This is another popular app category that has become popular due to people becoming more health freaks. Today people are ready to pay more for the best services and so organizations under this sector are creating highly functional healthcare and fitness app to provide useful services to customers and benefit by tapping the market opportunity. Apps like blood pressure, glucose level, heart rate tracking apps, yoga and workouts apps along with food and diet apps have acquired millions of users with high retention rates.
Entertainment - With the increasing smartphones usage and easy network availability, the demand of streaming, gaming, chatting, video sharing apps and events apps has fueled up. Some of the entertainment apps with long play-times and high frequency are the highest grossing apps that accounts for nearly 40% of the total mobile app market share. Thus, businesses can seriously think to create an app in this sector to tap the huge potential and can earned billions of dollars in revenue, as people are really crazy for entertainment apps.
Summary - There is hardly any industry vertical in which mobile app development has not left an indelible mark. Businesses must keep their focus on trending app categories and should move ahead to create an app in that category to ensure success of apps with millions of downloads.
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