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Techniques to improve google traffic on your website.

Author: Tarun Sar
by Tarun Sar
Posted: Mar 13, 2019

Beginners guide to improve google traffic on your website.

Good at marketing but it also means that you will have tons of traffic on the website, not necessarily. I have also suffered various algorithm updates.

So, the question is how do you know that Traffic is dropping?

The answer is simple, go to the google analytics daily. You should go to week over week comparison report. Week to week comparison report of your traffic will give you information like Fridays are the busiest and Tuesday have the lowest traffic.

Second thing is to check the search engine roundtable, as they tend to cover more algorithm updates.

Let’s suppose your traffic did drop and did not bounce back in a week or two, then this is the indication to start making changes in content. learn Content marketing atBest digital marketing institute in Delhi

Longer the period more difficult it becomes to bounce back in getting traffic.

Another question is how will you increase your search traffic when Google is reducing your rankings substantially??

The very first step is to go search console and look for any message from Google, but the great chance is that there is no message.

So, what to do, go to the performance and it will show you all the pages where traffic is dropping and maybe these are the pages which are most significant.

Now, take the keyword and go for a google search for that keyword and take look on the websites that are coming on the search (consider only top 10).

Now compare your content with the content of top-ranking websites. Now find out that your content is better than theirs? If their UI and UX is better than yours. Do their websites load faster than yours?

Why consider all these factors, because I want you to put yourself in the searcher shoes. So, you will come to know what is lacking in your content as from customers perspective.

There may be little modification required like image updating or improving the content because it has outdated.

Keyword stuffing is no more required, content quality is the requirement to get rank on google.

You can say that my content, images are better than my competitors but still, my rankings are still dropping.

Then consider the age of your content, the content which is not updated from quite some time, Google is not going to rank them.

Conclusion:

It is now clear that even if you are great at SEO but still you will lose your rankings, and the best method for the consistent growth is to follow the above steps.

You will talk about making more backlinks making, on page SEO. But do you realize that ever one is doing that and it will not be going you to take anywhere?

The best method is to put yourself in the searcher's frame and try to find out the difficulties they are going to face when they are going to visit their website. Your ultimate goal is to create an awesome experience for them.

The simplest thing is to update your old content and get ranked on google.

About the Author

Hi, I am Tarun, working as a Freelance Seo Marketer at Digital Technology Institute which is providing Advance level Digital Marketing Training Digital Technology Institute

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Author: Tarun Sar

Tarun Sar

Member since: Feb 27, 2019
Published articles: 7

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