Why Choose Digital Marketing as Career

Digital Marketing

Digital Marketing is a marketing techniques in which we use digital equipment such as Computer, Laptop, iPad, Smartphones to increase awareness of our product and services because of increased reach of the internet on average a person spends 2 to 3 hour of their daily time on surfing throughout the internet and social media so digital equipment is the best place to increase awareness about your product and services.

The reason behind choosing Digital Marketing

DM is one of the growing career opportunity nowadays because of digitalization required of digital marketing skilled professional as well as fresher has increased tremendously which lead to increased job vacancies in the corporate sector for digital marketers.

Future of Online Marketing

Future demand for DM is huge because of increased demand for internet and digital equipment by users small company owners shifting their businesses from traditional marketing techniques to digital marketing techniques to attract the bigger audiences base and for increasing ROI.

There are many reasons to do Online Marketing

• Helps in measuring and tracking of users
• Attract, nurture, and convert users
• Cost-effective
• To calculate and track ROI
• To connect with wider audiences
• To do A/B testing, for achieving real-time results
• Build relationships with customers
• Reach people at the right time with the right message on the right device every time

Fields of Digital Marketing

Inbound DM: Promotion of businesses by the use of the internet from both organic and paid campaigns.

1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Marketing (SMM)
4. Social Media Optimization (SMO)
5. Online Reputation Management (ORM)
6. Content marketing
7. Email marketing
8. Affiliate marketing
9. Online advertising
10. Mobile marketing

Outbound marketing: Promotion of businesses without using the internet.

1. Billboards (OOH)
2. TV
3. Newspaper
4. Direct mail
5. Magazines
6. Radio

The career path of Online marketing

With the Experience of 0-1 years: DM Analyst.

With the Experience of 1-3 years: DM Expert or Specialist.

With the Experience of 3-5 years: Assistant Marketing Manager or DM Team Lead.

With the Experience of 5 years: DM Manager.

With the Experience of 8 years: DM Strategist.

With the Experience of 10+ years: Chief Marketing Office.

Scope in Online Marketing: Online Marketing comes with a number of domains such as

1. Digital Marketing Manager (3-4 LPA)
2. Digital marketing strategist (4-5 LPA)
3. Digital marketing executive (3.5-4.5 LPA)
4. Search Engine Optimizer (2-3 LPA)
5. SEO analyst (1.5-2.5 LPA)
6. Social Media Marketing Expert (5-6 LPA)
7. Social Media Specialist (3-4 LPA)
8. Search Engine Marketer (4-5 LPA)
9. PPC Search Manager (8-9 LPA)
10. Email marketing specialist (2-3 LPA)
11. Inbound Marketing Manager (4-5 LPA)
12. Google AdWords specialist (5-6 LPA)
13. Content Marketing Manager (6-7 LPA)
14. Conversion Rate Optimizer (5-6 LPA)
15. Online reputation manager (3-4 LPA)
16. Web Analyst (2.5-3.5 LPA)
17. Copywriter (2-3 LPA)
18. Mobile Marketing Manager (4-5 LPA)
19. Head of Marketing (8-9 LPA)
20. Affiliate Marketer (5-6 LPA)
21. Learn with the best Digital Marketing Institute in Delhi IIADM which is India's first and only DM training institute who provide paid internship to their students just after the completion of their training program.

IIADM provides training on the live project by an industry recognized and googles certified trainers.

Visit the website for more details: IIADM and Enroll in Digital Marketing Course in Delhi

Are you looking for the best Digital Marketing Training Institute in Delhi? Join Iiadm- India's first Institute offering Paid Internship plan to students.