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How to Choose the Best Magento Themes for Different Industry
Posted: Mar 30, 2019
Magento has excellent functionalities and business-friendly characteristics and that’s why it is a favored choice of developers and online retailers. According to Magento’s official website, more than 250,000 merchants are using Magento platforms globally till date. Amongst the biggest benefits of Magento is its growing developer’s community. It influences in adding the best Magento themes, templates, as well as much more for enhancing the performance and appearance of an e-commerce store.
Choosing the best Magento themes for your online store from different Magento 2 themes is a really important task, particularly when you want to have competitive authority over your competitors. As we understand your concern, let’s analyze how to choose the best Magento themes for different industries:
Concentrate on the Appearance
The main and most important thing to analyze is the visual effects of your e-commerce store. An appealing theme can give an ever-lasting impression to your shoppers. And as the store owners are facing the higher risks of losing visitors. In contrast, a well-built website having a stylish theme may have an influence on its visitors. Its theme should look professional and it also characterizes your online business.
For instance, if you are having an e-commerce web store for handicraft products, a theme having flexible lines and nonaggressive gamut will make wonders. A city cloth store needs a shiny theme having block colors. So, it’s better to test the theme on a demo website to observe their looks & feel during the custom Magento development process.
Always Choose a User-Friendly Theme
The next step is checking the user-friendliness. When a visitor comes to your site, he/she wants easy navigations, easy back-to-top buttons along with a search bar as well as shopping icons organized in a conventional way. It is because they dislike spending additional time in searching rather than doing shopping. A theme having a user-friendly interface may convince the customers effectively whereas providing them an interactive experience as well as they will feel the thoughtful approach.
Choose According to Your Business
A lot of Magento 2 templates are appropriate for various industries as well as product ranges. You can either go for a traditional or stylish web design for the online store. For instance, in case you are selling digital products, the flat design must be the selection, whereas, an apparel store should be glamorous and trendy in design. A Shiny theme can be the most appropriate for the fashion industry. You may also take the assistance of a Magento theme development company to customize the chosen themes or make a theme up-to-date as well as according to your business requirements.
Choose Theme Having Technological Innovations
HTML5, CSS3, SASS, and Bootstrap 3 - all these innovative technologies can create a strong theme for custom Magento development. It helps an e-commerce store work flawlessly across different devices. CSS3 and HTML5 framework make the themes capable to work with all kinds of screens. Also, you can willingly address an enormous audience including tablet and smartphone users having the help of the responsive Magento 2 themes.
Get Cross-Browser Compatibility
Your visitors mainly use browsers like Chrome, Firefox, or Safari at different times using different devices. So, it is desirable to check cross-browser compatibility in advance of the Magento 2 theme you have chosen. Though the majority of premium Magento 2 themes are compatible with all browsers, you have to be very careful. In case, your theme isn’t working properly in all the major browsers, the visitors might reject your website. In contrast, with a flawless theme working well on all the popular browsers, you may reach an enormous amount of audience easily which eventually results in the increase in sales as well as leads. In that way, a theme’s cross-browser compatibility plays an important role in making the e-commerce store well-known worldwide.
Choose Only SEO-Friendly Theme
Magento platform offers SEO-friendly environment. So, your Magento e-commerce store can be easily noticed by search engines like Google! However, if your selected theme isn’t SEO-friendly, then you might end up losing a higher volume of web traffic. Your e-commerce SEO friendly online store could get higher rankings in SERPs (Search Engine Result Pages) which result in high traffic as well as higher sales. At the moment, if your Magento 2 theme isn’t having the standard codes to facilitate the search engine robots then your online store won’t get a quick indexing as well as superior search results. You just need to ensure that the chosen theme is e-commerce SEO friendly with the right CSS/HTML coding.
Conclusion
But the things are not done yet. You need to think about the other business and technological aspects whereas selecting the best theme for your Magento 2 e-commerce store. Having the right themes as well as Magento 2 template, you can lead the market with a thriving e-commerce store and online business.
Viha Digital Commerce is a full-service ECommerce & CMS Web Development Agency(Over 8+ years of excellence with 1800+ projects) that provides value-added services at affordable rates for Magento, PrestaShop, Shopify & WordPress development.