9 Proven Ways to Drive Web Traffic Immediately

Maintaining a steady increase in web traffic is one of the main focus of digital marketing services in India or at the international level. More quality web traffic means more chances of converting a lead into customer which increases revenue for a business. Driving more quality traffic is one of the most crucial factors for a company to succeed in online marketing.

But, how to acquire constant web traffic is a big question for every business nowadays. Worst is when a business fails to attract any visitor despite spending a lot of money in promotion of its offerings through a digital marketing company. In this situation, either the company you have hired is following the wrong strategies or methods are not suitable for web traffic generation your business.

The premium, timely, and relevant contents are the most precious assets for any business to generate quality traffic. But the contents should be written on brilliant contexts seek by the potential audience to make it engaging and relevant.

Here are nine proven ways helpful in driving web traffic to your site immediately -

1.Guest publishing

In digital marketing, guest posting is aimed at building backlinks to your website. Make sure to publish guest posts only in the revered and top ranking websites relevant to your niche industry.

After getting featured in a reputed blog, the target audience will perceive you as a subject matter expert. This gives a massive boost to your reputation and creates an identity as an expert in the industry.

Of course, your contents must be of higher quality to match the expectation of the audience. The strategic link placed on the guest post will bring referral traffic to your site.

2.Delve deeper to understand audience intentions

Understanding the need for an audience is the first step towards creating enticing and engaging contents. Delve deeper to dig out user personas and journeys to deliver contents needed by a target audience.

Google search is a great place to start searching for keywords relevant to your niche. Focus on the suggestions found at the bottom of the search result. It gives an idea of relevant searches of the related topic that people are looking for on the web. You can add these topics on your content creation strategies to be visible and appropriate all the time.

3.Focus on Answer and Question Keywords

With the growth of voice and RankBrain, focusing on the question and answer keywords has become more critical for any business. It gives a direct answer to the query of a visitor satisfying its needs. The Zero ranking position is another vital way to boost your web traffic. Surprisingly, it has become a favorite trick to get organic traffic from the web.

4.Mention popular and old posts in new blogs

Mentioning of favorite and old resources in the new post is an excellent way to renew visitor’s attention once again. The high ranking posts of the past can be an asset to increase traffic after revamping with new meta tags and description.

5.Inbound marketing

Google AdWords and Facebook Advertising are increasingly becoming expensive these days. The best cheap alternative is inbound marketing.

The inbound marketing success heavily depends on quality contents to bring the target audience and drive traffic on the site. However, it requires patience; the smart decision with data analytics and understanding of visitors needs to be successful.

In that approach, starting a blog on your site is a good step. Constant publishing of fresh and relevant content keeps your reader’s interest intact, and they keep coming back for more. Create a unique tone of your brand to create an identity and awareness.

6.Inform and educateaudience

Overly promotional content is harmful to your business. Try to make your contents attractive, informational and educative to gain loyal visitors.

The how-to guides, list of actionable contents, and other extended information contents get more takers than promotional blogs and articles. More often the visitors search guides and how to blogs to solve specific problems facing by them in real life. These contents will help to build a lasting relationship with the potential audience while increasing your web traffic manifolds.

7.Repurposing contents

Not everyone is ready to long and detailed contents at a time. Most of the readers scan the main headlines and subheading before proceeding to another one. Everyone is busy with their works nowadays.

Creating quality content requires painstaking research and time. Despite being a quality content, only a few will read while others will watch similar videos or listen to the podcast. While some of the

Recreate the same content in different formats such as infographic, slideshow, videos, whitepaper, e-book, and others to meet the taste of different audiences. Creating a different set of content for each audience segment will surely increase the traffic on your website.

8.Email marketing

Email marketing is one of the most crucial ways of acquiring new prospects and leads. This strategy has one of the highest conversion rates that online marketing services has to offer. The companies can utilize email marketing after increasing the subscription in the email list for a higher reach to audience.

9.Social Media

Billions of people use social media every month. Creating a dedicated business page on social networking sites like Facebook, LinkedIn, Pinterest, and others will boost your traffic immediately.

Make sure to add exciting and engaging contents gullible for social media users. It is an essential way of increasing your reach, engage and convert them into customers for free. Nothing pays better than social media marketing when you are doing it right.

Conclusion

There is a lot of ways to increase the traffic of your website through digital marketing. But, companies must create their strategies well to promote their brands using the best tactics for better results. Otherwise, your marketing budget will go on waste with no result at all.

Author is presently working in Splashsys Company as a content writer. He enjoys writing about education, tourism, science and technology.