2019 Ultimate Strategy To LOGISTICS PROFESSIONALS

3rd party logistics providers (3PL), consisting of transportation, logistics, warehousing and technology is a rather packed space. Marketing and branding messages are not making the impact that is expected of them. They are finding it difficult to cut through the jungle of messages and reach out to the consumer and make a compelling impact.

This is making it difficult for marketers in the 3PL segment to reach their targets. They are unable to change the perception among shippers about this industry, which makes them consider transportation and logistics services a commodity. In situations such as this, sales needs to up the ante and reinvent itself. It needs to adapt itself to the changing needs of the market and come out with fresh and appealing messaging and depart from the traditional methodology of cold calling.

What are these methods? How do 3PL devise innovative marketing strategies that are in tune with 21st century marketing tools and methods? This learning will be taught at a webinar that Compliance4All, a leading provider of professional training for all the areas of regulatory compliance, is organizing on April 15.

Joe Lynch, the founder of The Logistics of Logistics, a logistics training and consulting firm, will be the speaker at this webinar. Please log on to https://t2m.io/xDNRMA5u to enroll for this valuable learning session.

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Joe has individualized this sales improvement webinar to meet the specific needs of sales professionals who sell transportation, logistics, warehousing, supply chain, or technology services. He will show them how to employ means that help them build their credibility, which will get them more leads and ultimately lead to higher sales.

The expert has designed sales strategies that will work for everyone in the logistics space including: asset based, non-asset based, transportation, warehousing, technology and special services. He will share these at this 60-minute session on 2019 ultimate strategy for logistics professionals.

He will show ways by which 3PL professionals can improve sales attitudes, skills and knowledge, all of which will lead to improved sales performance. He will familiarize them with how to develop 21st century sales skills and build influence in the transportation and logistics, which will help to increase their sales. He will offer an overview of the prevailing trends in the 3PL, transportation, logistics, warehousing, technology and supply chain sectors, knowledge of which can help them jump-start their lead generation using proven strategies and social media.

At this session on 2019 ultimate strategy for logistics professionals, which is of immense value to anyone responsible for sales within 3PLs including salespeople, sales managers, executives, and owners, and those that sell 3PL transportation, warehousing, brokerage, technology and logistics services; Joe will cover the following areas:

• Ways to compete and win in the ultra-competitive 3PL market
• Overview of the 3PL business including all the services offerings (warehousing, transportation, logistics, technology, etc.) and supply chain trends
• Identify your ideal customer, their buying behaviors and ways to connect with them
• Developing a niche that will help you attract the right kind of customers
• Creating a personal brand and becoming a recognized expert
• Using LinkedIn and social media to nurture connections into sales
• Mastering the sales process and asking the right questions
• Developing and presenting proposals that win business.

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About the speaker: Joe specializes in helping logistics and transportation companies grow their sales. Joe also works with manufacturers, retailers, distributors and wholesalers to select and manage their logistics providers (3PLs, brokers, carriers, etc.).

Joe is a frequent speaker and presenter at industry conference and conducts dozens of webinars every year. Inbound logistics, automotive logistics, 3PL selection and implementation, service level agreements, managing with key performance indicators, 3PL sales strategy, shipping to or from Mexico, and LTL trends are some of the recent topics he has spoken on.

Compliance4All is a professional trainings provider for the regulated industries. It offers professional trainings for regulatory compliance professionals and offers innovative strategic consulting and advice to a broad range of organizations.