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The intricacies of Mobile Web Designing

Author: Yellow Objects
by Yellow Objects
Posted: Jun 25, 2014

Mobile designing has been a revolution in recent years and every online business is looking to make a quick mark in the arena. It is important to note here that mobile designing is not just about website and business applications. It has more to do with matching steps with technology. This would mean matching shoulders with the smart phone technologies, which again are being constantly upgraded. Today, everyone seeks to access services while on the move making technology more convenient, saving time and getting things cheaper. So what are the possible ways to make this revolution simpler and easier to follow?

Defining targets

Time doesn’t wait for anyone and neither does technology. Mobile web designing is about setting your priorities straight. Mobile technology is changing and new devices are entering the market even as you are reading this and the next month is going to be a lot more different and updated than this one. The bottomline would be thus to decide for the future and integrate your expectations into the technology blueprint. Setting your long terms goals will actually save you the complexities of redesigning. Responsive websites are the toughest competitors to mobile websites. Consider the shortcomings and benefits of the two before deciding upon your final design.

Behavior patterns

There is a wide range of misconception associated with mobile browsing standards. This is one of the most conflicting aspects for mobile web designers. While the modern ‘end user’ is always in a hurry, he also entertains himself to lazy Sundays. It is always good to leave the human instincts aside and work with logic. Research into the customer base that you are targeting and you should be able to come to a standard conclusion…

Behavior patterns will also include the user experience and comfort with a standard template version. Mobile websites aren’t too different from their normal versions. It should actually be a flexible reflection of the platform that the user is already exposed to in standard desktops. Most often, users switch to the normal versions because the mobile websites come with certain limitations. However, this difference can be eliminated by sticking to the core of the template such that the end user doesn’t notice or mind the new interface.

It is always better to consult analytics to redefine the strategy for a mobile website. Focus on the operating system that the user is more comfortable with. Services like Google Analytics can provide you a lot of information that you actually think. Next thing to consider a design that would aptly serve the business purposes. A mobile website designer also needs to understand UI guidelines and interaction principles when looking to make a successful platform.

The modern mobile interface should also consider the touch screen functionality. Here, designers must ensure that the links are thumb-friendly and that they can be comfortably navigated through. Experience is the key to designing a successful interface but it is also beneficial to stay updated to the latest technologies. Using a mobile website is simple but there’s a lot of work to be done in the back end.

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Mobile application Development - Yellow Objects

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Author: Yellow Objects

Yellow Objects

Member since: May 29, 2014
Published articles: 4

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