Global Digital Software Market: Global Industry Analysis and Forecast (2018-2026)

Global Digital Software Market was valued US$ 33.38 Bn in 2017 and is estimated to reach US$ 90.25 Bn by 2026 at a CAGR of 13.24%

The digital software market is segmented into the component, software, services, deployment type, organization size, application, and region. On the basis of the component, a market is divided into Software, Services. According to software, a market is segmented into Customer relationship management software, Email marketing software, Social media advertising, Search marketing software, Web content management software, Marketing automation software, Campaign management. Based on the services market is classified into Managed service, Professional service. On the basis of deployment type, a market is classified into On-premises, Cloud. According to organization size market is divided into Small enterprises, Medium enterprise, and large enterprise. Based on application, the digital software market is classified into consumer goods & retail, media & entertainment, telecom & IT, travel and hospital, healthcare, education. Geographically market is spread by North America, Asia-Pacific, Europe, Latin America, and Middle East & Africa.

Rising internet penetration, use of internet, computation landscape, and demands for video, mobile and social channels are some major factors driving the digital software market at the same time high cost, insufficient employees with lack of skill in coding will hamper the market.

North America is leading the digital software market, followed by Europe, Asia Pacific, Latin America, and Middle East & Africa and expected to continue during the forecast period.

Key players operated in market are Adobe Systems Incorporated, Oracle Corporation, SAP SE, Salesforce Inc., IBM Corporation, Marketo, Microsoft Corporation, HubSpot Inc., SAS Institute Inc., Acton Software, Amazon Web Services, Fujitsu Ltd., Teradata Corporation, Infor, HP Development Company, L.P., SAP AG, Salesforce, Hewlett-Packard, SimplyCast.

The scope of Global Digital Software Market:

Global Digital Software Market, by Component:

• Software
• Services

Global Digital Software Market, by Software:

• Customer relationship management software
• Email marketing software
• Social media advertising
• Search marketing software
• Web content management software
• Marketing automation software
• Campaign management

Global Digital Software Market, by Services:

• Managed service
• Professional service

Global Digital Software Market, by Deployment Type:

• On-premises
• Cloud

Global Digital Software Market, by Organization Size:

• Small enterprises
• Medium enterprise
• Large enterprise

Global Digital Software Market, by Application:

• Consumer goods & retail
• Media & entertainment
• Telecom & IT
• Travel and hospital
• Healthcare
• Education

Global Digital Software Market, by Region:

• North America
• Europe
• Asia Pacific
• Middle East & Africa
• Latin America

Key players operated in Global Digital Software Market:

• Adobe Systems Incorporated
• Oracle Corporation
• SAP SE
• Salesforce Inc.
• IBM Corporation
• Marketo
• Microsoft Corporation
• HubSpot Inc.
• SAS Institute Inc.
• Act on Software
• Amazon Web Services
• Fujitsu Ltd.
• Teradata Corporation
• Infor
• HP Development Company
• L.P.
• SAP AG
• Salesforce
• Hewlett-Packard
• SimplyCast.

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