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Website is a Body, but UX and UI are its Souls

Author: Jatin Batra
by Jatin Batra
Posted: Jun 27, 2019

Without an impression, how does engagement come into the light? Similarly, without the User Interface and User Experience, a website cannot score high for an online business. User Experience delineates the impression of the usage of the website on the audience who have gone through the content and designs that are present in the same. Only if a website has drafted good UX on the user, only then it hails with good points.

What is the website’s expectation?

Designs and content add soul to the website and only when they have been planned according to UI and UX. As the website is planned for the reference use of the audience for acknowledging the business and thus, it needs to be appealing and usable by the audience in real time. The good user experience is derived from the good responsiveness and navigation that is carried on by a website. There are many things that one needs to keep stable in mind while counting on the audience with UX, they are mentioned here.

Features that unite a website to User Experience and User Interface

One of the most attractive features that must always be kept agile is the background which enables the functioning of the content framed in the perfect appealing layout. This aims to get the highest attention of the users and makes a huge impact on how it reaches their eyes and whether it brightens the content structured in the background.

Readability of the content text is another essential factor where the font size and color must be taken into account by the designers. The contrast of the font colors and the disparity in light makes a huge difference in how the certain content would appear to the eyes of the audience. The colors of the font must be chosen wisely as the colors must stand as constraints against the eyes.

The colors that are used in the layout must not barge and interfere with the peace of the text in the content and that is because both must be complementing each other. The texts must be comprehensively readable and the colors of the background or layout must be intuitive in order to brighten yet make the text appear attractive.

The professional website designers must always be consistent with the designs that they plan to display in the website so that the usability of the audience is always landed with surprises. The former needs to realize that website design must always be guided with tech feed of Balsamiq, Adobe Photoshop, Adobe Illustrator, CSS3, and many others alike in order to support the structure of the same.

It must be kept in mind that one thing that things must not be repeated more than once, even if it the CTA or any content mechanism, then it must be framed differently giving a unique sense at every step. Not only this, the websites must be responsive at every device without proved bugs spoiling the image of UX and UI website.

It is always a piece of mandatory advice on the part of the developers and designers of a website to navigate the website in a manner of empathizing with the person. While the website reflects the business, it is compulsory that it is created by keeping in mind the theme and the whole idea of the business and its future ahead, if it would be capable enough for taking it ahead of competitors.

By analyzing what the clients aspire, what the business is all about, the conceptualization of the future of business ahead, and recognizing all the gaps that make the business take a backseat is all that matters in making a website rich in or lack in UX and UI, comprehensively. Until and unless a business website spells the story of the business, no one would be interested and would be thus, unable to connect with the same.

User testing sessions are necessary to be conducted on a regular basis which further adds to the salience of the User Experience and User Interface part and participle. Not only this, but designers must focus on providing responsive and cross-platform designs.

When you own a business and run a website for its online visibility and upliftment, you must be aware if you have made your bit in garnering profits and productivity through interacting with the customers so as to ensure if they would be converted into your future clients on one hand and also keeping insights of the project or your business you are working upon. The credible points or the lacking drawbacks are mandatory in aligning your efforts in improving them at a quick pace. If your customers do not relate with your business, you will not get the desired success or value of your business.

About the Author

Auxesis Infotech is an established agency which is dedicated towards the web development and web design.

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Author: Jatin Batra

Jatin Batra

Member since: Jun 11, 2019
Published articles: 20

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