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How to Photograph Your Product as per Professional Amazon Product Photography Listings?

Author: Wow Photography Inc
by Wow Photography Inc
Posted: Aug 11, 2019

Online shopping is all about visuals as buyers can’t physically touch or feel the product. The buyers solely rely upon the product image to make a buying decision. It means that product image directly affected the sale of a product. That’s why a product photograph needs to convey all the features of the product as well as look attractive.

Currently, Amazon is one of the leading online selling portals around the globe and as per the professional amazon product photography listings

  • there are few factors which online sellers should consider before photographing their products. Such as –

High-Resolution Photos – The product images should be captured with the high-resolution lens of a professional camera. The photo should be of high quality and should not be blurry or unclear. The photograph should be captured under the perfect lighting where all the features of the product can be highlighted easily.

Different Angles – The product photograph from every angle should be captured so that the user can see the product from every side. But, for the main display photo use the front view of the product only. However, other images should cover the rest of the angles like a top shot, back shot, etc.,

White Background – Use a white background on all the products. The white background helps in enhancing all the right features of the product. However, if the product itself is white, then the light tone of background can be used which product can be easily visible.

Product Size – The size of the product should be perfectly captured in the photo neither too small nor too big. If the product size is small, then there will be lots of empty white space around it which doesn’t appeal viewer. On the contrary, if the size of the product is too big, then some of the features might remain uncaptured. Both, these situations are bad from the customer's point of view that’s why the seller can use amazon product photography services to capture the right size of their products in the photos.

Don’t Use any Other Product – While clicking the photo of a product, only it should be present in the frame. As photographing additional products can confuse the buyers and they might think that accessories are available with the product which will only lead them on. The customer should be only shown the product which is available for sale in the image only. This will help in clearing any confusion on the customer's end.

Avoid Helping Content – Sometimes to display some products like earrings, rings, clothing items and another similar kind of products need to displayed using other contents such as mannequins or models. So, while clicking the image focus on the product should be maintained rather than on model wearing or using the product.

A good image makes the buying decision for the shoppers. That’s why the image had to be captured after considering all the standards set by the amazon. So, if you want to follow the industry standards, then hiring amazon product photography professional would be a great help to your business.

About the Author

At Wow, we believe that hitting each of these marks – easily and affordably – doesn’t need to be a challenge. Our team of product marketing specialists, led by white background photography expert and former Amazon seller James Spitzer.

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Author: Wow Photography Inc

Wow Photography Inc

Member since: Mar 18, 2019
Published articles: 7

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