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The DOS & DON'TS Of Exhibiting
by Deep Singh
Posted: Aug 29, 2019
Posted: Aug 29, 2019
The exhibition acts as a trailer to the whole business one deals within. It is a great chance to represent the various products and services offered by a business to the people. Not just recently launched companies, but the veterans of the field also prefer enlarging their audience with the optimal use of exhibition stalls. However, some companies might miss putting some eminent features to the stall and on the other hand, some might overdo certain things or add unnecessary objects in the stall that might turn-off the visitors.Here, we present to you some ‘Do’s’ and ‘Don’ts’ of Exhibition stall so that it neither is overdone nor underdone, just perfect. The list of DO’sAdvertising – The main concern of exhibiting the services and products is to promote a company. If the company’s name is not absorbed in the minds of the visitors at the end of the day, all the endeavors go unsuccessful. Thus, publicizing the company with oral or written means is crucial to be done. Be welcoming – Be a good presenter of your company and welcome the visitors with a wide smile and happy gestures. Ask them what they are looking for and serve them with the information that benefits you and the company, equally. The list of DON’TSHooting for attention – There is a wide difference between a fish market and professional exhibition stalls. The staff members of the stall shall wait for the visitors to come and attend the displayed products and services and not shout for getting their attention. It would be disgraceful for intellectual class and make the customers run away. Over / Understaffing the exhibition booth – Every exhibition requires some people to offer insights of the company, products, and services to the people coming to the stall. But, depending upon the size and nature of the stall, there must be limited people in the inside of the stall. More people will create a fussy situation, whereas less number of attendants will make pressure on the existing once. Hence, striking a perfect balance is necessary. These tips shall be adhered to if one needs to reap out the most benefits of installing an exhibition stall anywhere in India or outside. The well-renowned stall fabricators work with great efficiency to bring out the best results. You shall come in contact with one of the leading exhibition stall builders to get the best assistance and assurance that your exhibition will stand tall among the group of others.
- Designing – Looks matter a lot while advertising the business through exhibitions. The best designs attract the visitors more towards the booth and thus, they have a look at the products and services served at the stall. Hence, one shall ask for best designs to be served by the Exhibition Stand Builder who is working along with the company.
- Sharing personal contacts – The staff present on the booth must be formal and should avoid passing onto their personal contact information to the visitors. The company’s contact and professional visiting cards must be offered to the people visiting the exhibition stall.
About the Author
Panache Exhibitions is a foremost exhibition stand and booth designing and construction company based in India. With more than 40 adroit team members, we deliver 360-degree bespoke solutions for all your exhibit needs.
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