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10 + Lead Magnet ideas for Your Business Website
Posted: Sep 09, 2019
Business is all about getting leads and more leads. Every marketer needs a leader for his business. The more leads you have the better your business will be. Let us start with the basic introduction on what exactly lead magnet is?
The lead magnet is a strategic process where you provide incentives and other eye-catchy giveaways to your website visitors and in return, you convince them to provide their contact details like their name and email address to you.
Today we will discuss the 10+ lead magnet ideas for a business website that will help you to get better results in leads.
1- Info-graphics
Creating an SEO info-graphic will help you in business enhancement. You can also share the info-graphics at your social platforms to get more visibility and audience expansion towards you. Using paid ads works great but it can be quite expensive in the beginning.
2- E-books
Providing your visitor free E-books with an amazing combination of video, text, images, and info-graphics. You can mention tutorials, topics, and content related to your site and in return, you can ask your visitors to provide them their email address.
3- Free Trial
Who doesn’t like taking up things for free? You can provide free trials of your service or software to connect with your website visitors. This is one of the best SAAS strategy used by marketers to generate their sales. Offering free trial will help you to get your visitors email address easily. You can also opt for a digital marketing course to get the best lead magnet ideas for your business website.
4- Interesting educational videos
Videos engage the most. We started watching television then switched to computers and now we have devices. What didn’t change is the love for videos. 90% of users love watching videos and you can easily ask for their email address by providing them videos related to their education interest.
5- Email-courses
How about creating online courses and getting their email address as a plus point? Online courses are ruling the digital industry and the thing which is mandatory to pursue these courses is to sign in through email account. This is the most beneficial and best way to get users email address.
6- Knowledge Library
Providing knowledge content can help a lot to your visitors. You can include ultimate guidance related to your niche or you can also explain a step by step strategy to your visitors and it won’t be a bad idea to impress them with your content and getting their email address in return.
7- Online Quiz
Here we suggest you the most exciting way to get your customers email address. Quiz always creates a fantastic impression on your website visitors and at the same, it excites them too. You can ask your visitors to provide their email address to see the quiz result. Make sure that your quiz is relevant to your visitors. For example: If your niche is related to food, don’t create quiz related to fashion.
8- Giveaways
Giveaways are a real-time strategy that helps to generate your business value in business. It attracts your visitors the most and you can easily convince them to provide their email address to you. The strategy works both for B2B and B2C. Using your social channels to promote and launch your giveaway.
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9- Free Membership
Why not start your lead magnet with a proper audience? Free membership helps you to get better and wider leads for your business. You can offer free membership on your products and service and in return, you can easily get audience related to your niche, For example, to make it more worthy, you can also include various exciting offers for the first 100 members.
10- Consultation
Providing consultancy is the best of way to get lead and it also helps you as a business enhancement. You can provide free consultancy in the beginning to get a lead magnet and once you get good results, you can lead your strategies ways.
11- Prediction games
The best way to get lead magnet is to use prediction as your strategy. Organizing a prediction game or claiming your audience what will happen next can help you a lot. Your audience will automatically get engage with your content and this is how you can have their emails. This is many gaming websites earn.
Hi, My Name is Vishal Rathour, I am Working Digital Marketer Professional at Course Inbox - Who Provide Best Digital Marketing Course In Delhi