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Is Digital Marketing a good career option?

Author: Shariq Siddiqui
by Shariq Siddiqui
Posted: Oct 05, 2019
digital marketing

Digital marketing skills are very much in demand and the digital skills gap is expected to broaden, the job market is thriving and brands are placing more focus on digital marketing than ever before. Increased pay, bigger budgets and more career choices are just some of the benefits digital marketing experts can look forward to this year and beyond.

Digital Marketing Professional

The growing trend of digitizing businesses has created the necessity for a new kind of professionals: ones knowledgeable in the business and art of digital marketing. These individuals have the skills and familiarity necessary to strap up the power of the Internet for the reason of creating efficient email advertising campaigns, web pages, community blogs, and social media postings, all aimed at connecting with today’s internet-savvy customers successfully. The demand for educated digital marketing professionals is growing increasingly.

The field of digital marketing includes several niche jobs. Digital marketing comprises, but is not limited to the below-mentioned positions:

  • Social Media Marketing

  • Online Content Developer

  • Search Engine Optimization Specialist

  • Brand Management

  • Business Analytics Specialist

  • Email Marketer

  • Mobile Marketing Specialist

  • Web Designer

  • Search Expert

  • Professional Blogger

Why select Digital Marketing as a career?

As digital marketing is growing at a fast pace, the demand for digital marketing professionals has seen a comparative growth. As per industry standards, the average salary paid to digital marketing professionals is quite high, and as the industry is becoming an extensive arm of the marketing division of every company, there is going to be an increase in demand for digital marketing professionals, in that way leading to better salaries.

What does the future hold for digital marketing as a career choice?

The financial system in the digital sector is increasing at a rate of approximately 10X more than in the more conventional financial system. This rate of exceptional growth and change means that the demand for knowledgeable, experienced, digital marketing professionals is surpassing the current supply. Whenever the demand surpasses the supply, there is a definite measure of job security.

As digitization happens across industries, companies across the world from start-ups to well-known corporations are seeking digital professionals with experience.

How to become a digital marketing professional?

If you have a background in copywriting, marketing management, web development or even design, you already have lots of skills to go into digital marketing. To build your unique digital presence, you should get started on your personal branding and build a portfolio. Make sure that your social media streams are constant with your aptitude and skills.

Final Thoughts

Eventually, there are huge chances for digital professionals across industries and roles. As digitization continues at a fast pace, employers on an international scale are seeking out experienced employees that can fill the skills gaps in their organizations and drive business objectives such as revenue, brand awareness, and leads. So, future-proof your career with an acquaintance of digital marketing and enjoy an enjoyable and fast-paced career and a competitive salary.

Digital marketing is a rapidly growing and evolving career path. As more channels of communication become available, the need for people qualified to keep pace with the demands grows as well. The type of person best-suited to excel in a digital marketing career is someone that possess certain personality qualities.

About the Author

My self Shariq Siddiqui, Owner of National School of Internet Marketing, I like to write on various niches. It is my pleasure to share my knowledge on such a great platform. I will cover interesting topics, i.e. SEO, SMO & Digital Marketing.

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  • rituparnadas  -  11 months ago

    Thanks to make that kind of post...

Author: Shariq Siddiqui
Professional Member

Shariq Siddiqui

Member since: Jun 29, 2019
Published articles: 11

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