5 UX Features That Your Website Development Company Must Consider

Today, almost 40% of the world's population find comfort in buying things online. This makes retail merchants opt for maintaining a vibrant online store besides their customary physical storefronts. But, competition, rather fierce competition is prevalent in the eCommerce segment too.

While it's a backbreaking job for them to drive the attention of shoppers to their sites, when that's achieved, pushing them to buy products is another challenge.

However, there are quirk ways to ensure that! Besides, focusing on the development of the eCommerce site from the core, here are some prove UX related facts, considering which will help retailers to secure a great number of purchases every day

Decreased loading time

Just a fraction of seconds delay can cost you a lot by leading to a decrease in conversions by 6-7%. Majority of visitors just leave a site when it takes more than 3 seconds to load. To make sure you are not losing any visitors because of increased loading time, execute strategies to pace it up. Like better plan for hosting, use of caches, reduction in external scripts, compressed files for images. Make sure to hire the Best Website Development Company to get the perfect website developed for your business

Enhanced Product filtering options

Like most eCommerce sellers, you too must be offering an overview of your product stocks at the homepage to let visitors understand the depth of your store. But, what about the chances of them getting the product they need at once? To help them get what they want, funnel all your products into relevant categories. Besides, make the search box hyperactive or sensitive to what visitors type there with typo-corrections, auto keyword suggestions, product recommendations, etc

Quality Product photos and the right information

An important aspect to consider, it is also the single factor that can directly tempt buyers to click on the Buy button. So, there is a need to be extra careful about it. Try putting up images that are of high resolutions, can be viewed from multiple angles and is zoomable enough to give viewers the minute details. However, only images aren't enough. You need to keep your buyers informed about the actual utility they will get from the products, elaborate its features, and also show them the exact price, size charts and colour options (if applicable) alongside

Bring scarcity factor into play

While everything in this digital world is available at the fingertips, scarcity of goods still scares people. They fear missing out a product they need and so they straightway purchase it whenever it's on sale. So, on your website try including some elements for scarcity like stocks count below the product, flash sale display on the main page with a time limitation for sales

Trust institution

Security stands as a prior concern for every eCommerce business as they take up personal and financial details of buyers to facilitate online transactions. Trust seals are hence essential in every site to build trust in buyers. Another way is to remain transparent to them about the site's security policies, by providing them with direct links to the customer support and services page

Gone are the days when retailers used to depend on face-to-face marketing, ad banners, campaigning to lure customers to buy stuff from their stores. Now, with eCommerce, things took a 180-degree turn. Retailers now need lesser such ad campaigning efforts but more efforts to put on the web development frontier, especially on UX designing aspects to get customers flocking into their eCommerce sites. Whether you are going for Woocommerce Website Development, Shopify development, Wordpress development, or web development on any other platform, you need to make sure that your website excels in UX features. Hiring the Top Website Development Company, who knows how to nail the front-end as well as the back-end, would be the right choice for you if you want to get the perfect website developed for your business.

Opt for the Best Woocommerce Development Service Provider, Codingkart IT Solution, in order to get your e-commerce website developed, as your business deserves nothing but the best. Get in touch now!