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Agents of Change | How Women Entrepreneurs Bring About Much-Needed Revolution

Author: Praveen Singh
by Praveen Singh
Posted: Apr 25, 2020

The number of businesses owned and operated by females has been gradually increasing over the past several years. This change in the tradition of men being considered most suitable and capable of running a business organization is being considered by many as a driver of positive growth. Several studies have revealed that enterprises headed by females show enhanced productivity, profitability, and employee satisfaction as compared to the ventures owned and managed by men.

This naturally makes people curious about the changes that women entrepreneurs bring about to positively influence the key factors responsible for better business growth. However, before learning about these changes, it is important to understand the reasons that have enabled women to grow as entrepreneurs.

Reasons Behind The Growth Of Female Entrepreneurs

From small business owners to venture-backed start-up founders or even corporate managers, the business environment today boasts of countless women in leadership roles or key positions as team-based decision-makers. There are several factors that have been responsible for bringing about this change, where women are making a strong foothold in a traditionally male-dominated arena.

The most important of these reasons has been the growing number of females opting to pursue a business management program from the top business schools in India. In addition, their natural management skills combined with their key personality traits have helped female entrepreneurs attain great success as business leaders.

Changes Brought About By Female Entrepreneurs

Contrary to popular belief, women entrepreneurs are to be found in almost every business niche. However, what is more important is that a majority of them make the social and environmental impact of their businesses an integral part of their core values. This, in addition to their knack of conducting business in new ways, has contributed greatly to their success. Discussed below are some common changes that women bring about in a business organization to ensure its success.

They Focus On Ensuring Greater Integrity

Women tend to have a more open and frank approach towards discussing core business issues with their teams. This is because while they are equally passionate about the success of their venture, they are invested in the cause without a strong personal affectation. This enables them to focus on addressing key issues without fear of embarrassment. Consequently, they are more open-minded about listening to ideas and solutions for the problems as suggested by their team members and are willing to accept their help and guidance.

They Make Fair Negotiations

Unlike most men in key entrepreneurial positions, women are not focused on winning a negotiation at all costs, but rather on making a deal that proves beneficial for business growth. However, this does not, in any way, make them weak negotiators. In fact, most women entrepreneurs are known to be extremely tough negotiators as compared to men. The thing that works in their favour is that they keep the negotiations fair, which ensures a win-win situation for everyone involved.

They Add A Humane Aspect To Business Processes

While male entrepreneurs do care about keeping their business processes humane, this emotion is often trumped by the determination to excel, which leads to the sidelining of empathy altogether. This is one big change that female entrepreneurs bring to the organization. Their approaches towards business operations and management are more humane, which makes it easier for them to win the trust and respect of their employees, partners, suppliers, and customers. This aspect has gained such significance that the best BBA colleges in Gurgaon have integrated it as part of their curriculum.

They Promote The Habit Of Getting Directly To The Point

Female entrepreneurs are known to get directly to the point, which makes them more efficient at networking and establishing a strong rapport with people around them. They tend to promote this habit in their teams, enhancing their efficiency and productivity quite significantly.

Let us do our best in supporting more women in the entrepreneurial realm so that we can achieve much-needed gender-parity in that arena. After all, the future can flourish only if we have equity in the workspace.
About the Author

I am a digital marketing professional. I have 5 years of experience in digital marketing filed. I am working on Seo, Social Media & Google Ad Words. I do Write & read blogs in free time.

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Author: Praveen Singh

Praveen Singh

Member since: Aug 28, 2019
Published articles: 24

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