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Ways To Migrate To Cloud Hosting Without Losing SEO

Author: Andrew Russell
by Andrew Russell
Posted: Dec 26, 2019

Modern business relies heavily on digital apps so much so that migrating any of these may result in severe consequences if not done properly. Therefore, it is a challenging task to do so especially when it comes to SEO. This is considering the fact that the sheer existence of a business might depend on it.

However, at some point in your business cycle, you will need to make a few changes in your SEO strategies and at that time you may even face the conundrum as to whether or not you should migrate to Cloud or continue using your current SEO infrastructure.

You may wonder whether such migration will result in any kind of loss such as:

  • In your SEO performance
  • In the results or
  • In the Search traffic.

Well, for your assurance, there is no such possibility. However, there is no doubt that migrating to the cloud is a complicated process. That means you will need to do it correctly as per your business needs so that you can gain the maximum from such migration that has the potential to open up a lot of new opportunities.

It is these benefits and opportunities that makes more and more companies migrate to cloud-based hosting.

About cloud migration

Cloud migration is a typical process in which a company switches its existing infrastructure from a physical server inside the organization to a cloud-based infrastructure and that may include different components such as:

  • Their websites
  • Apps
  • Data and several other different components.

There are lots of cloud hosting service providers but some of the major organizations and most reliable SEO New York Service use a few common and popular ones such as:

  • Google Cloud
  • Amazon AWS and
  • Microsoft Azure.

These companies provide a lot of different applications for cloud integration but it is the price that they will charge for their services that makes them unaffordable and out of reach for most companies.

However, there are also few others that are equally good in this field and their services will surely affect your SEO efforts.

The benefits offered

There are lots of benefits of migrating to cloud hosting that will result in the growth of your business profits and traffic to your site.

  • When you migrate to cloud hosting, you will be able to solve a lot of common problems such as scaling the SEO infrastructure as and when your company expands.
  • With cloud hosting you will also be able to add additional storage space that will eliminate the cost by a significant margin.
  • Cloud hosting will also provide additional processing power and you can enjoy all these with only a few clicks.

In short, cloud hosting will make your business more agile in the terms of responding to the increased demands of your users. Some other benefits of cloud hosting includes:

  • It will also, improve the operational efficiency of your business because your team will be able to be more productive with the use of the most effective and useful cloud-based apps and solutions.
  • You will not have to worry about the safety and security of your site because most of the major and reliable cloud hosting service providers offer and maintain the most robust security protocols for cloud hosting.

Migrating to cloud hosting will also let you start using faster application, implementation, and deployment of it. This will, in turn, result in cost savings, not with only respect to hosting but will also add to your savings when you require scaling your SEO efforts for your business expansion.

The problems involved

However, there are a few problems in cloud hosting migration and that includes some potential risks. These issues can, however, be mitigated if and only if you follow the right processes as well as take all the necessary precautions. Here are a few specific problems that you may generally face during the cloud migration process:

  • The most significant the drawback in migrating to cloud hosting is the storage of sensitive information and data.
  • Another a significant issue is the adherence to the compliance requirements as you may have to deploy a few of your proprietary software and apps.

Apart from these legal requirements, there is another major concern for businesses during cloud migration. This is losing SEO that these businesses may have developed after putting in some demanding efforts over the years.

The SEO benefits

Cloud hosting offers special benefits for SEO, which by itself is a long-drawn and time-consuming process. However, if done properly, it can have a huge impact on the business. It is therefore essential to optimize your website for search engines. This will allow a potential customer to find your site more easily during their search.

As it is, you will see that on the first page of the search engine results there are only a limited number of names or sites. These are those specific sites that have a very high rank due to their exceptional SEO. You will need to ensure that your name features in this first page, preferably with the first five names to do great business.

Ideally, you will need to invest a lot of resources to ensure this. Listing your website on the first page is typically an ‘easier said than done’ matter because SEO is a complicated process. You will need to take into consideration a host of other aspects or hamper its success.

A few of these factors that may affect your SEO efforts are:

  • Page loading speed: The loading time of your site will have a huge impact on SEO. A cloud hosting service will let you ensure faster loading times.
  • Downtime: This will also affect SEO rankings. With cloud hosting there will be no chance of your site being down.
  • Server location: Since Google emphasizes on location-based results cloud-based hosting will ensure that your site gets the server within the closest vicinity.
Therefore, to protect your SEO, you will need to follow a systematic approach and choose a reliable hosting provider. You must also keep your core applications unaltered and use the cloud-based frameworks for only those applications that need to be on the Cloud.
About the Author

Andrew Russell is a blogger and content writer who write many articles on Career, Business, and Technology. You can also visit SEO New York Service and Dentist SEO.

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Author: Andrew Russell

Andrew Russell

Member since: Aug 21, 2019
Published articles: 4

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