The Ultimate 2020 Guide to Selling Products Online

Here are 6 easy steps to sell products online:

1. Pick the Right Product to Sell

If you choose the wrong products your efforts to successfully run an ecommerce business will go in vain.

Do market research and find out the trending products and services that can help you to earn a good amount of profits.

It is important to evaluate market demand before deciding what products to sell.

Say, you have decided to Sell electronic components online. Find out whether these products are popular among online consumers. If the products that you are selling have no growing demand, your entire investment will go down the drain.

You can also use tools like Google Keyword planner to evaluate search volumes for products that you will be selling. Low search volume indicates that the product doesn't have good demand in the market, hence it should be avoided.

You can also check Amazon's best seller page and eBay's best sellers to gauge the popularity of the products that you want to sell.

2. Choose the Perfect Domain Name

If you Sell toner cartridges that are popular and in-demand, your online business would still be in loss due to the wrong domain name.

Making mistakes while choosing a domain name can have a negative impact on your search rankings, in turn leading to loss of sales.

So ensure that you have a catchy domain name that is short, has relevant keywords and perfectly fits your business.

3. Build your Online Store

Don't want to deal with the technical hassles of starting your online store? Want to quickly launch your ecommerce store? Then stay away from self-hosted ecommerce platforms.

Choosing a fully-hosted ecommerce solution is the key to quickly open your online store.

Say you want to Sell computer hardware online. With a hosted platform, setting up and maintaining an IT hardware store is easier.

From server hosting to website design to its launch, everything is handled by the ecommerce provider. No worrying about server or website maintenance. Just pay a reasonable monthly fee and rest assured your website maintenance is in safe hands.

4. Make Provision to Accept Online Payments

It is a well-known fact that online consumers prefer to make payments using their debit and credit cards.

To accept online payments, make sure you have a business account and your website is connected to payment gateways like PayPal and Stripe.

Customers love to make purchases from stores that have a range of payment options. So don't just stick to credit or debit card business transactions. Offer other popular payment options such as Google Pay, Apple Pay, etc.

5. Make Partnership with Shipping Carriers

Any order placed on your store has to be delivered to the customers. So for order fulfillment, it is imperative to strike partnerships with the right shipping carriers.

Some of the popular shipping companies include FedEx, UPS, USPS, etc. Make a partnership with any of these shipping companies and streamline your order fulfillment process.

6. Marketing

If you want to grow your business and reach more customers, make sure to adopt a range of marketing strategies.

From paid marketing to organic marketing, consider different marketing tactics to build brand awareness and increase sales.

Apart from your ecommerce store, you can also sell your products on marketplaces like Amazon and eBay.

Is Dropshipping the Right Option?

Worried about inventory management? Don't want to rent a warehouse for order fulfillment? Not interested in handling packaging and shipping orders?

If the answer to all the questions is 'Yes', adopt dropshipping, a business model in which a third-party supplier takes care of inventory storage and order fulfillment.

Arnaldo is content contributor wrote article on VAR business management, eCommerce, B2B business and trending topics.