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The 45th President of the United States of America – Donald Trump, he beaten off one of the former President’s wife named Hilary Clinton and has taken office on January 20, 2017. Actually, he has already risen to fame as a business magnate and TV personality far before he moves to live in the White House. However, unlike other previous ones, this President has been frequently criticized and hit the headlines.As he took up office, Trump immediately managed to hobble Obamacare – one of the biggest achievements of his previous, President Obama. The action made public opinion break out, and people not only in the USA but also in the world called him the cruel guy. Obamacare was an act that make health insurance available for US citizens, especially the poor, and its official name of the law is the Affordable Care Act. However, President Trump considered this act completely the opposite with one of important American values, independence, which means that the America, regardless of the rich of the poor, must be self-reliant and depends on no one to feed and finance them. As a result, he got rid of this law and was strongly censured.Recently, President Donald Trump has grabbed the headlines of many magazines regardless inside or outside the USA for throwing a grenade triggering the commercial war between his nation and China. The press acknowledged that he is hobbling China because this nation’s economy is getting bigger and might gulp his USA down in a near future. However, it is true that this trade war is the economic sanctions after mischief and tricks China did not only with the business but also the politics of America.It is not wrong for people to say that he is evil, but he just does the right things and protects the Americans.

Marketing and communication activities include all the activities to discover the need of the customers and find the ways to meet that demand effectively. From market, many researches set up on purpose looking for potential customers. Creating advertising messages that can connect with customers, designating the appropriate communication channels to convey the brand’s message… are all accountable for marketing.

Marketing communication has evolved over the years, mainly due to changes coming from purchasers that affect businesses. Marketing concepts have been adapted more to suit current needs. Digital marketing has created great penetration for the e-commerce industry.With the origination of the key of marketing concepts, the focus on business shifted from hard sales to identify what the customer needs. Making exactly decisions to demand and develop the long-term with customer relationships. Long by serving their changing needs. Marketing concepts lead to the establishment of a separated marketing department within companies. Today, many companies have restructured them into marketing companies. Where each employee contributes the satisfaction to the customer, and regardless of whether or not they are marketers.

The latest marketing concepts are entirely dependent on the researches on the market that helps identify segments, scales, target markets and customer’s need… Then, using the correct marketing mix, marketing groups make decisions that lead to customer’s satisfaction

The various forms of marketing will make the consumer market more attractive. If the economy is so strong, it will grow up under these powerful support tools.

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The 45th President of the United States of America – Donald Trump