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Virtual Reality Content Creation Market Analysis, Growth Opportunities And Global Developments 2020
Posted: Mar 27, 2020
Virtual reality is the creation of simulated environment using computer technology. Increasing adoption of virtual reality technology by various application such as branding & marketing, manufacturing, healthcare, entertainment, retail, and education are some of the key factors driving the growth of the global virtual reality content creation market. Moreover, Increasing technical advancement such as development of smart glasses, head mounted displays and increasing adoption of technology by enterprises for various application such as on the job training, virtual offices for remote teams, training such as virtual meetings, and education are fueling the growth of virtual reality content creation market.
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Market Dynamics
The increasing adoption of virtual reality technology have boosted the growth of market globally, owing to the adoption of virtual reality technology by news and entertainment. For instance, in 2015, the New York Times news magazines launched a virtual reality film, which shows children’s eradicated due to war. The on-demand series providers have also adopted the virtual reality technology. For instance, in 2016, HBO adopted the virtual reality 360 degree content for Game of Thrones series. Increasing gaming platform have accelerates the growth of virtual reality content creation market. In 2016, Sony launched a PlayStation VR in the market. The adoption of virtual reality technology provided the new platform to the retail industry for marketing and branding their products. For instance, German automobile manufacturer Audi has adopted the technology by permitting users to use head mounted devices to see the interior of the vehicles.
Key features of the study:
- This report provides an in-depth analysis of virtual content creation market, market size (US$ Million) and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2017 – 2025), considering 2016 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players
- It profiles leading players in the global virtual reality content creation market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launch, technology up-gradation, market expansion and marketing tactics
- The global virtual reality content creation market report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts
- Stakeholders would have ease of decision-making through various strategy matrices used in analyzing the Virtual Reality Content Creation Market.
Gaming segment held the dominant position in virtual reality content creation market, in 2016 and is projected to retain its dominance throughout the forecast period, owing to increasing advancement of technology in VR headsets such as HTC Vive and PlayStation VR. Increase in traction of population towards gaming have also boosted the growth of the gaming segment in virtual reality content creation market. According to Coherent Market Insights, in 2016 the global gaming market generated the revenue of US$ 101.1 billion and is projected to reach US$ 115.8 billion by 2018.
Detail Virtual Reality Content Creation Market Segmentation:
Global Virtual Reality Content Creation Market, By Content Type:
Videos
360 Degree Photos
Games
Global Virtual Reality Content Creation Market, By Component:
Software
Services
Global Virtual Reality Content Creation Market, By Application:
Gaming and Entertainment
Engineering
Healthcare
Real state
Retail
Military
Education
Others
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Key Companies- Global Virtual reality content creation Market.
Some of the major companies in the global virtual reality content creation market include 360 Labs, Blippar, Koncept VR, Matterport, Panedia Pty Ltd., SubVRsive, Vizor, Voxelus, WeMakeVR, and Wevr
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