Directory Image
This website uses cookies to improve user experience. By using our website you consent to all cookies in accordance with our Privacy Policy.

Why visual content or graphic content is much better than plain text?

Author: Ravi Kumar
by Ravi Kumar
Posted: Mar 28, 2020

It's a scientifically proven method of conveying business messages using graphic content or visual content for example: info-graphics, as human brain can process information available in graphical content much faster than simple plain text, estimated 600,000 times faster. it's incredibly high, so, that's why visual content or graphic content is much better selection over plain text.

Now like every business we need to have our message conveyed to our audience and we need to make them stay and read out the whole content we have crafted just for them, so, like I have mentioned above human brain can process graphic content much faster than simple text, that mean the wise idea would be using info-graphics to do the communication work, because it's eye catchy and if you use creative idea and vibrant colors and pictures to make your statement clear it will be more powerful.

so, let's talk about what kind of things we can use to create graphical content or visual content:

#info-graphics: Infographics (a clipped compound of "information" and "graphics") are graphic visual representations of information, data, or knowledge intended to present information quickly and clearly. They can improve cognition by utilizing graphics to enhance the human visual system's ability to see patterns and trends.

#banners: A banner can be a flag or other piece of cloth bearing a symbol, logo, slogan or other message. A flag whose design is the same as the shield in a coat of arms is called a banner of arms. Also, a bar-shaped piece of non-cloth advertising material sporting a name, slogan, or other marketing message.

#video: you all know about YouTube informative, right? so, what is the main goal of the provide information to our audience. hence, Video is also a nicest way to provide information to your watchers. Actually, if I ask you to watch a movie and tell me the plot you can easily tell in first go, but if I ask you to read a book and tell me the moral, you might going to tell but going to you won't be explain in details.

#memes: ahh! the one which is kind of popular among social media a lot lately, if you open Instagram or any social media platform and look for trending stuff, you may going to find some memes there, basically memes are used to tell a story, and a story could be of your business, your clients or anything. the basic idea is to share information.

#logo: Important one, now, logo is not only for brand awareness, it can also be used to tell a story or meaning about the company as well. for example: Microsoft windows logo - The Windows ™ logo symbolizes an actual window with 4 panes.... Blue is a cool and slick color, symbolizing what Microsoft wants Windows to be, slick and quick, yet cool and easy on the eye and easy to use. Orange/red is Microsoft's Office products.

for graphic designing work you can rely on Digital Ludhiana as we are reliable and professional in this visual graphic industry.

About the Author

I'm tech savvy guy who loves doing things over internet like searching new articles and writing articles. I'm also working as a Manager at Digital Ludhiana

Rate this Article
Leave a Comment
Author Thumbnail
I Agree:
Comment 
Pictures
Author: Ravi Kumar

Ravi Kumar

Member since: Mar 24, 2020
Published articles: 1

Related Articles