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The Objective of Green Product Certification & its Benefits
Posted: Apr 26, 2020
Being one of the fastest-growing economies in the world, India has been witnessing an increasing consumption of natural resources that has its associated environmental impacts. The only way to ensure the growing nation doesn’t have a damaging adverse effect on the environment, going "Green" is the only way. So major developers across the country have realized the need for becoming Greener.
Green products, equipment, technologies and services are becoming the norm today. To help environmentally conscious customers make informed choices about buying eco-friendly products Green Product Certification has been introduced. Products which bear the GreenPro label are guaranteed to be environmentally safe throughout its life cycle.
Objective
GreenPro certification facilitates transformation of the green product market in India. Based on a holistic framework, the "Greenness" of the product is put under assessment. The certification body also highlights the way forward for achieving excellence in environmental performance.
Approach & Process
The certification follows a life cycle approach for granting the label. The process includes consideration right from the raw material extraction to the end of useful product life.
This rating system encourages incorporation or implementation of environment-friendly measures at the following stages of product life cycle.
- Product Design
- Raw materials
- Manufacturing Process
- Product Performance during use
- Disposal / Recycling
This helps in transforming the existing 'linear', unsustainable process to a sustainable 'cyclic' one. This eliminates or reduces the quantity of waste disposal in landfills or through incineration.
The certification process includes:
Acceptance of the proposal for Green Product Certification
- Submission of first documentation by manufacturer
- Evaluation of documentation by governing body
- Submission of final documentation with additional clarifications
- Final evaluation documentation and recommendation
- Certification Awarded
Facilitation in identifying product/range for certification
Registration of product/range for certification
Benefits
The green certification facilitates development of green, eco-friendly homes with the right selection of products and equipment. It also helps in calculating the greenness of these products and equipment while helping manufacturers build sustainable real estate for environmentally conscious customers. This certification not only empowers the customers but also encourages sustainable urbanization.
Benefits for Product Manufacturers:
- Complement National & International Green Building Rating systems
- Differentiates Green Builders from the competition
- Enhances the market reach with credible and certified green homes
- Enables Green Product Innovation
- Use of the Green Product Certification logo in all promotional activities
Benefits for Users:
- Eliminates time and effort in selecting green homes
- Assures environmental performance of the products and equipment
- Ensures toxic and carcinogen free products
Bigger real estate developers in India like Mahindra Lifespaces follow a sustainable approach to constructing homes. This entails specific focus on green design, efficient use of natural resources and energy and a robust waste management process. These features are maintained across all their projects that offer you IGBC Green Homes in their distinct business lines, mid-premium residential projects, affordable housing and integrated cities and industrial clusters and in focused but diverse geographies.
Checkout the website to know more about the IGBC certified homes developed by Mahindra Lifespaces.
Mahindra Lifespaces is one of the leading real estate development companies in India. We have projects across the country and provide thoughtfully designed living spaces.