Global digital signage market report 2020

he global digital signage market size is expected to reach USD 35.94 billion by 2026, exhibiting a CAGR of 7.8% during the forecast period. Rising efforts to make cities smarter through advanced technology will pave the way for the growth of this market in the given time period. Urbanization around the globe is speeding ahead at an exponential rate owing to the movement of people from rural to urban areas. According to UN estimates, by 2050, around 68% of the world’s population will be living in urban areas. This has prompted governments in many countries to transform cities into smart cities to make governance more efficient and effective.

For instance, in March 2018, the Independent reported that police authorities in Shenzhen, China have deployed facial recognition technology, using AI-based CCTV cameras to catch jaywalkers and implement traffic rules stringently. As countries develop, the demand for digital signage solutions is likely to spike and this will be one of the leading digital signage market trends during the forecast period.

The digital signage market value was at USD 19.78 billion in 2018, according to the new Fortune Business Insights™ report, titled "Digital Signage Market Size, Share & Industry Analysis, By Component (Hardware, Software, Content, and Services), By Deployment (On-Premise, Cloud), By Location (Indoor, Outdoor), By Product Type (Video Walls, Digital Posters, Kiosks, Billboards, and Others), By Industry Vertical (Retail, Corporate, Hospitality, Transportation, Education, Healthcare, Sports and Entertainment, and Others) and Regional Forecast, 2019-2026".

Besides this, the report shares the following information:

• A meticulous segmentation of the market and a microscopic study of these segments;
• A broad overview of the industry outlook and its role in shaping the future of the market;
• A comprehensive evaluation of the market drivers, factors, and trends; and
• An exhaustive research into the recent and upcoming competitive and regional developments within the market.

Increasing Popularity of Digital Signage among Retailers to Feed Market Growth

Retail giants are increasingly focusing on upgrading their infrastructure to integrate digital signage solutions to their existing structures. For example, Nordstrom is employing digital signage tools through 360-degree imagery and intelligent programing to make shopping easier and comfortable. Thus, digitization measures taken by retailers in significantly enhancing the digital signage market potential. Furthermore, digital displays have made accessing critical banking and financial information more convenient for customers and have also reduced waiting times. This technology has widened and deepened customer engagement, which has, in turn, aided the progress of the banking and finance sector.

Top Players Covered in Report:

• Omnivex Corporation
• E Ink Holdings Inc.
• Leyard Optoelectronic Co., Ltd.
• Panasonic Corporation
• Exceptional 3D
• Samsung Electronics
• Deepsky Corporation Ltd.
• Scala
• Sony Corporation
• LG Electronics

REPORT COVERAGE

The digital signage market report provides a thorough analysis of the market and focuses on key aspects such as leading companies, product/service types, and leading applications of digital signage. Besides, the report offers insights into market trends and highlights vital industry developments. In addition to the above-mentioned factors, the report encompasses several factors that have contributed to the growth of the market over recent years.

Fortune Business Insights™ offers expert corporate analysis and accurate data, helping organizations of all sizes make timely decisions.