All You Need To Know About Latest Trend In Video Animation

With the world going digital, there have been so many ways that have emerged when marketing and creative advertising is concerned. It is indeed the need of the hour for every business and marketer to opt for these creative ways of promoting their product and services in the modern digital space.

With that being said, videos have turned out to be one of the most creative forms of advertising and marketing these days. When a single picture is worth a thousand words, then a video is for sure something much more than that! This is the reason why animated videos are such a hit these days. They have turned into an effective way of communicating information, vision, and ideologies. Not to forget, animated videos do great in video marketing strategies as well.

Animation has been getting new definitions and evolution for long. There are new techniques and technologies involved that are simply making it all the way better. Here are some trends that are all set to rule the animation industry in the coming time. Let’s have a look!

1. Isometric Video Animation:

This is not a new trend. It has been there before, but it is back in the game. In simple words, this is the kind of animation wherein you render 3D objects using 2D effects. It looks very attractive and eye pleasing and hence is getting popular day by day.

2. Limited Color Palette:

Simplicity rules the world and this has been a proven fact for decades. We can say the equivalent regarding hues. The present pattern is recounting to a visual story utilizing just a couple of essential hues or colors, primary ones basically, rather than a rich palette with numerous semi-tones. It has likewise gotten one of the most sultry digital outline patterns.

3. Typography:

When text is blended with animation, it is called typography. It creates wonders in campaigns and other places where one wishes to leave an impact through creativity.

There exist three unique classifications under typography impacts.

Big Typography

Kinetic Typography

Broken Typography

Broken Typography: Commonly used for designing purposes, this kind of typography appears to be bold. No special case on account of 3D animation as well. Regularly, this messed up text passes on fiery and youthful considerations, and one of the extraordinary favorable circumstances is that we can communicate the significance of the words as well.

Kinetic Typography: It is the best way to portray what feel has to be imbibed. It establishes itself as something strong and emotional.

Huge and Intense Typography: It assists with picking up the consideration of the crowd rapidly to the animation. No more exertion is expected to acquaint something with the watcher once this technique gets actualized.

4. Thin Lines

In any video, lines play an important role. They provide guidance, characterize shapes, and even direct a state of mind. Be that as it may, this year, flimsy lines assume an especially fascinating job. Making them super-slender yet extra-particular, specialists attempt to make animations that seem as though genuine hand-drawn pictures. It adds a one of a kind style to the videos.

The impact of direct craftsmanship in enlivened videos has gotten one of the most delightful patterns in 2020. Numerous organizations have just attempted to uncover the intensity of this pattern in their limited time and explainer videos.

5. Morphing

If morphing is used in a video, then the video screams for attention. The effect is so difficult to unsee that a lot of marketers especially ask for this. This method is especially valuable in site animation since it assists with keeping the web guest's eyes on the page and expands the time spent on a site. Thusly, it is useful for website improvement, since Google supports those locales, which are drawing into the point that they need more client's an ideal opportunity to interface with than on average. It helps in getting good results in video marketing as well.

6. Story Animation

Have you at any point asked why an ever-increasing number of organizations decide to go for drawn characters rather than a traditionally recorded advert? The appropriate response is genuinely basic: they submerge the client in the video and upgrade relatability and commitment since an enlivened character naturally guarantees a story.

This sort of animation does ponder for a video introduction or for clarifying how an item, administration, or program works so in the event that you have something like this as a primary concern, you can contact MotionGility and we’d be happy to make a video for you in this style.

7.Animated Logos

Imbibing ace animation in your logo can be a great thought. This showcases movement, the quickness in your brand. For example, if you are a transportation service provider and you show pace via your logo and animation, it makes the clients and audience believe in you. That you are quick and you value their time. It has been one of the coolest trends lately.

This kind of animation helps the audience have a recall value for your brand.

8. Cut Out Animation:

When animation is blended with authenticity, it brings out another degree of dynamism to your narrating procedure. This video animation pattern will fit an enormous cluster of mindfulness videos and even some instructive ones.

Because of its "cool" mixes, it blends an all the more impressive arrangement of sentiments and it permits the client to concentrate on the issue. This makes him mindful of the activity that is required from him. For whatever length of time that your image remains standing for a reason and needs the client to be a piece of that development, cut out animation would be the prescribed approach in 2020.

9. Retro Motion Graphics:

It is what has been used by the animators and designers since the year 2018. If you wish to add a nostalgic feeling to your videos, then this is the style or trend you need to opt for.

10. Gradients:

This trend is getting very popular with each passing day. Color transitions are used in this trend they appear to be very quirky. They are used by Instagram as well. They have illustrations in the background and a vibrant UI to appeal to your eyes.

If you are a marketer, these were the top 10 trends that have been ruling the market when the animation is considered. They are all superior in quality and so creative to use that they leave the audience happy and wanting for more. At MotionGility, you can have all these videos made at very great prices. All you need to do is contact us.

Hello, I am Prashant, Digital Marketing Manager of MotionGility - An Animated Explainer Video Company in India. For any query or business partnership, you can contact us at info@motiongility.com