Benefits of Dressing an Unfinished Property

Many property listings site are notorious for showing properties that hardly entice a buyer ore renter. The market reality is that any dull property when made impressive will get an immediate response.

Ben Hall, a landlord furniture expert, remarked that the prospect of an empty property getting decent tenant is hard, when compared to a ready furnished home. The art is in making things easy for prospective tenants by selling that space as a lifestyle.

Case Study

That dressing can give some sense of life to a given property has been established by a proven case study. There was a case study by a London renting agency which had an inventory of many unfurnished properties as most landlords were reluctant to spend cash on "dressing" the property? So the agency, made an experiment to find out if it was worth the effort.

It advertised the same property twice:

One listing carried photos of the property completely bare:

In the second Advertisement the same property was dressed with classic items from Furniture packages specialists including sofas, made beds, blinds on the windows, rugs on the floor, a table in the kitchen, etc. Expectedly the second Ad generated a quicker response.

Benefits of Staging

It followed that the money spent on staging a house for sale or rent will fetch the best returns in the form of higher sale prices, best rent, good tenant besides the publicity. Even showing homes to prospective buyers with the simplest Jo Malone candles and a decluttered space makes a positive impression.

Tips to dress to sell your property are plenty from consultants and even real estate agents. It is the duty of the landlord to make his property inviting to the tenants. Else they look elsewhere else.

Home staging is important as tenants are showing greater interest in staying the same property for longer periods. The average tenancy span in UK is 19.2 months.

Selling a Lifestyle

Developers sell a lifestyle by dressing up a property. Private landlords can also have a few tricks in good presentation. Offering a well painted or wallpapered ‘accent’ in the living room and a master bedroom with an interior design look make a sea of difference. It will not cost much but makes the flat stand out.

Dressing up can involve cost effective steps like….

• Beds with colored cushions and throws
• New tables Spread
• New towels in the bathrooms
• Mirrors and pictures hung on the walls.

For landlords, it may be a small investment but the returns are higher than the investment. That difference can be as much as 20 per cent.

For rentals, even a small property can be done up with new bed linen, kitchen accessories like as kettles and toasters with pictures hung on the walls.

Home Staging Specialists

There are professional home staging services taking care of everything. In fact many home staging services have landlords paying the designers a minimum £15,000 to spruce up their London flats that fetch an average £1,000 a week.

Lynelle Thompson is a professional blogger who likes to write about the home decorating ideas. She handles home improvement assignment herself.