Five Practical Tips for Businesses to Grow Snapchat Following
Posted: Aug 21, 2020
Snapchat is a fast-growing social media platform. As of January 2020, it has 218 million daily users. As a brand, there is no reason why you shouldn’t be on this. However, you need to amass a huge following here as well to make maximum profit. Businesses and brands adopt several strategies to reach their ideal following. They build their follower base mainly by using organic methods. However, some of them also tend to buy Snapchat followers.
1. As a brand, you are most likely present on many social media platforms. You might already have an audience on Instagram, Facebook, or any other. Make maximum use of this existing crowd. Most people use not just one but multiple platforms. Market your Snapchat account extensively in your other social media handles. Since your audience is already familiar with your brand and interested in your content, they will easily follow you. However, nobody wants to receive the same content in all social media accounts. Make sure to offer content exclusively in Snapchat. When your audience in other platforms realize they are missing out something helpful, they are most likely to follow you on Snapchat.
What advantage does this offer? How is this helpful to you as a brand? The answer is very simple. It will bring you a new audience. Consider a user who first comes across your brand on Snapchat. He sees that you have a huge following. He immediately guesses that you offer content that matters to your audience, justified by your huge following. He is more likely to follow you.
- Another tactic that most businesses use is to mail your existing subscribers. Offer them an irresistible proposal in exchange for a follow. You can offer your product or service at a discounted rate, free access to your course, or anything that suits your business.
- You can also partner with other Snapchat handles which have a huge following. These businesses should be relevant to yours. A business that is not your competitor but has a similar client base as yours will be your perfect choice. A gym owner probably can partner with a company that sells protein shakes. A shout out from them will be a huge boost to your profile.
- In case you have a budget, you can collaborate with influencers who will actively promote and recommend you in all of their social media handles. These influencers have hundreds of thousands of followers whom you can turn into your audience and loyal customers.
5. Another method that has recently gained prominence is to buy Snapchat followers. Some companies offer packages of 100 to 1000 or even more followers for a few dollars. This method guarantees you, real followers, in a very short period. The biggest advantage when you buy Snapchat followers is that it increases the organic reach of your brand. Isn’t it amazing that buying a few followers will help you get many more organically?
As we have seen there are various ways to increase your followers on Snapchat. You need to choose a combination of various strategies to see maximum results.
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