Top 5 Printed Marketing Tools to Boost Your Sales

In the era of overwhelming information through the digital medium, printed marketing tools are still pretty relevant. When you are investing in printed marketing materials for your brand, it will enhance your impression as a brand. And if you are using more than one printed material like catalogs, brochure, flyers, and door hangers, then it is even better. The same colors, fonts, and design in all of them will create a robust brand identity for you.

So, if you are wondering which printed tools can effectively boost your sale, then you are in the right place. Take a look at the following points to know more.

Business Cards

Let’s start from the foundation. Business cards are often underestimated or overlooked. But it is an extremely effective tool for networking. Business card spreads your contact information quickly. And it also adds to the brand recognition. Even as a portable tool in that comes in a variety of shape, it offers space for creativity in design. And when designed well, the recipient of a business card becomes influenced to share it with others. Also, what intriguing is the die cut shaped business cards. Depending on the industry, choose a shape your consumers will relate with immediately and get it printed with your unique creative touch.

Presentation Folder

Next time, when your clients are coming to your office, share all the necessary information with them with a presentation folder. Giving out pricing information, additional information on some relevant services or products, and so on in separate papers will look clumsy. Also, the client is most likely to throw away all these papers within a few days. But if you place these stack of papers in a presentation folder, it will look more organized. Also, it will add to a more professional image of your brand.

Company Brochures

You might have a lot of content to share with your clients. But a letter or flyer might not give them all the information they require. For more space to showcase your information, a brochure can be a great option for you. You can customize the brochure the way you want. With more folds, you can organize the information in a better way. From real estate agencies to service providers, this is a great tool for marketing. With 5.5x8.5 inches two-folds brochures, 8.5x11 inches three-fold brochures and 8.5x14 inches "Z" fold brochures, you can share useful information with your target consumers.

Door Hangers

For marketing in a specific area or zip code, door hangers can be effective too. Finding the door hangers with the necessary information will help your potential customers to know about the brand. Design the door hanger effectively. Use attractive graphics and precise information. Most importantly, choose a thick paper stock or plastic for sturdy custom door hangers. For size, you can opt for the 3.5x8.5 inches or 4x11 inches door hangers on paper stock and plastic can make the best appeal.

Catalog

For EDDM marketing as well as for handing out, Catalogs are great tools for promotion. With catalogs, you can offer your customers manuals, instructions, adequate information about new products, and so on. You can choose full-color printing, glossy or matte cover finish, and custom paper stock to make the catalogs look great. For many brands like food or clothing, catalogs can offer an almost tangible impression.

To get high quality print materials for your next marketing campaign, connect with a printing company offering business cards, catalog, and door hanger printing and place your order today. Choose a BBB accredited one with good online reviews.

Shawn Nag is the owner and founder of PrintPapa, a full-fledged e-commerce enabled print shop located in Santa Clara, CA, since 2005. He enjoys writing blogs and articles to share his passion.