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5 facts that makes customized pens the most effective promotional tool

Author: Rahul Shah
by Rahul Shah
Posted: Oct 20, 2020

We love to possess things that are special to us. Anything that has your name engraved on it becomes even more special. Customized pens with names engraved on it are one of the most cherished gift items that anyone can think of gifting. From corporate gifting to personal gifting, engraved pens are currently high in demand. Personalized pens are still relevant in today’s modern world despite significant technological advancements. A pen is a symbol of intellectualism. Anybody who possesses it is always associated with great learning and knowledge. This is the reason that customized pens serve as an effective tool for promoting your brand or business. These custom engraved pens are an inexpensive and most acceptable form of a gift. Nobody minds getting a pen as a gift. Pens engraved with the logo of your brand act as a powerful tool in making your brand firmly imprinted in the minds of its recipients.

Here are 5 facts that make customized pens the most effective promotional tool:

  1. According to a study conducted by Promotional Products Association International (PPAI), out of the people surveyed, 76% percent of people considered pens as an important part of their daily personal activities. Therefore pens are considered as a gift item with extreme utility.
  2. Around 60% of people use a pen 5 to 10 times a day which means your custom logo pen can be used multiple times a day. This might increase your brand visibility.
  3. 75% of the people remembered the name of the advertiser from whom they received the pen as a promotional gift item and around 52.5% of the people remembered the product and service information printed on the pen. This is why gifting personalized pens is a great way to increase brand awareness.
  4. 7 out of 10 people don’t like sharing their pen with others which means people feel closely associated with their pens especially the ones they receive as a gift. This can help build an affinity towards your brand.
  5. 83% of people prefer ball-point pens over other pens and 79% of people use engraved pens they get as promotional gifts.

These statistics make it very clear that customized pens are the most effective promotional tool for any business. Whether you own a small local shop or run a large enterprise, keeping your customers happy with customized gift items is very important. These promotional personalized pens are a smart choice for corporate gifting as it is affordable and you find it useful in everyday life. They work exceptionally well in establishing a distinctive position in your customer's mind.

Wondering where you can buy engraved pens online? PrintStop is the answer. PrintStop is a web-to-print solution provider that caters to all your printing needs. They have a large number of customized products including a pen. A whole section is dedicated to pens only. You can find a wide range of customizable pens ranging from custom engraved metal pens to promotional plastic pens. PrintStop offers the best-customized pen online. You can find varieties in color, type of personalization, category of the pens, and most importantly the price of the pens. PrintStop has it all.

Buy the customized pens online only on PrintStop's online storefront for the extra smooth printing experience. PrintStop delivers personalized pens anywhere in India.
About the Author

PrintStop is a renowned online print shop that offers all kinds of business printing services. They offer a wide range of printed marketing products for your company.

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Author: Rahul Shah

Rahul Shah

Member since: Aug 17, 2020
Published articles: 95

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