5 Silly Mistakes SEO Professionals Make in 2020

SEO is not a one-time process, but it’s a long-term process. There are many elements that an SEO must have in order to be effective, but one of the most vital ones is being willing to improve all the time.

Here are those silly yet damaging mistakes SEO professionals should look out.

1. Noindex / Nofollow on all pages

Before start SEO for any site, must check the website or page, can be indexed or not? Many SEO agency in Melbourne or professionals start doing on-page and off-page submission without checking the page is allowed to be indexed or not.

Even while the website is in the launching phase make sure to keep Nofollow for all pages. So, when google boat sees that tag, it will immediately decline your webpages from the search result.

2. Not optimizing for Local Search Result

If you are selling any product or services that focus on customers within a specific city or region, you must focus more on local search. It’s quite easy to target the local area rather than worldwide. Start by including region-specific target keywords in your webpage title and meta descriptions. You should focus on the citation of other local based sites and review networks.

3. Not Optimizing for the Right Keywords

Choosing the right keyword for website is most important as always. Always think like customers. What kind of keyword or phrase customers will search for your product or services?

Generic keywords that draw visitors who have no interest in what you are offering. It’s best to be as particular as possible. Focusing on generic keywords might bring you a lot of stream of traffic, if successful, but how long will it take you, and how accurate is it? Sometimes many times, you are safer off going for more specific phrases, which usually lead to faster rankings and more qualified traffic.

Finding the correct long-tail keywords has never been easier. You can use many online tools to check keywords.

4. Not Using Anchor Text for Internal Links

Refer To your sources with lots of super high-quality, trustworthy links is a really good idea. Have you ever seen backlinks in the content of a web page like "read more," know more," and other generic text?

For instance, if you are writing content for web page or blog, and you want to link to your seo services page, make the anchor text "website seo services agency" or something similar. Also, if you certainly must have a call to action, try to at least include some related keywords in the link. For example, "know more about our seo services."

Internal links are a great way to improve your position in SERPs:

• Easier for Googlebot to crawl your website.
• Help signal topic and essential pages.
• Drive website traffic to other sections of your site.

5. Using Poor quality Content

Two popular ways of producing a large quantity of content include hiring low paid article writers and using article spinners – online tool that takes one article and "re-write" it to make it look like numerous unique articles to search engines.

Sometime, people use copied content on their web page. Keep in mind that is bad practice to use copied content.

Content must be professionally written and unique! Use quite simple language so user can easily understand about your product or services. if you cannot write unique content, hire writers who are capable of producing quality articles that you are proud to publish on your website or blog.

More SEO Mistakes

Have you made these above silly mistakes with your SEO campaign? What are the other errors you found while doing SEO for website? and what you think to resolve it?