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The Importance of Comparative Market Analysis While Investing in Property

Author: Navjeet Kaur
by Navjeet Kaur
Posted: Sep 07, 2014

The main aim of an individual purchasing or selling real estate is to achieve maximum profit. While a buyer on one hand searches for a property that involves lower initial investment, meeting basic requirements such as good location, close proximity to malls, schools, hospitals, a seller on the other hand focuses on profit maximization by boosting the base cost of the land. However, things are not as easy as they seem to be while investing in land.

A thorough comparative market analysis (CMA) can prove to be extremely beneficial when closing a property deal. Performed by real estate professionals, the process of comparative market analysis deals with comparing the features and prices of recently sold properties that are similar to the subject real estate and are in the same area. Being a significant part of investment, land sellers and buyers must opt for CMA as it allows an individual to come across a safe deal as a person pays exactly what a land is worthy of.

Significance of Comparative Market Analysis for Sellers

Market analysis is vital for sellers as it helps in precise pricing of land, thus allowing a seller to receive lucrative price for an asset. You might come across many individuals who are unable to sell their asset usually due to high base price. However, it is also not wise to lower the cost of the land to make quick sale. Market analysis proves to be effective in such circumstances. By comparing the sale price of other similar properties, a person gets to know the actual worth of his home, thus allowing him to correctly price the house. Apart from ensuring profit, accurate price estimation of home speeds up the sale of a house.

Significance of Comparative Market Analysis for Buyers

It is pretty clear that buyers most of the times proffer lesser price than the sale price of a real estate. Conversely, the truth is, they always wind up paying more. In many cases, the buyers are not aware of the actual value of the asset and this is when they close a deal which might not be the best for them. In such situations, property appraisal helps in deciding whether the price offered for a home is suitable or not. There are numerous professional real estate agencies that provide free assessment of a house. Such agencies practice the following points to provide correct estimation of price to the homeowners.

  • Assessing condition of the interiors and exteriors since the price of property majorly depends on the condition of the home.
  • Checking the location of the house. A home that offers quick access to civic amenities such as schools, malls, hospitals and malls is more likely to have higher sale price.

To sum up, whether it is a seller or a buyer, market analysis is crucial for every individual investing in property. So, the next time you invest in an asset, make sure to opt for home assessment as it helps you to maximize profit for your real estate investment.

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Author: Navjeet Kaur

Navjeet Kaur

Member since: Oct 29, 2013
Published articles: 896

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